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PENGARUH PRODUK, PROMOSI, DAN DISTRIBUSI TERHADAP KEPUTUSAN PEMBELIAN PADA TOKO ONLINE KAOS FUTSAL ISOL SPORT Budi Cahyono; Arviana Wulandari
Jurnal Ekonomi Bisnis Indonesia Vol. 12 No. 1 (2017): Jurnal Ekonomi Bisnis Indonesia
Publisher : Sekolah Tinggi Ilmu Ekonomi Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (143.543 KB) | DOI: 10.36310/jebi.v12i01.26

Abstract

Berdasarkan penelitian yang sudah dilakukandi Toko Online Kaos Futsal Isol Sport dengan jumlah responden adalah seluruh konsumen Toko Online Kaos Futsal Isol Sport dengan jumlah 70 orang. Teknik pengumpulan data yang dilakukan dengan menyebarkan kuesioner, dokumentasi, dan wawancara. Sedangkan alat uji yang dipakai dalam penelitian ini menggunakan SPSS for window versi 21.0. Hasil analisis dan pembahasan dalam penelitian ini dapat disimpulkan: (1) Terdapat pengaruh dan signifikan antara variabel produk terhadap keputusan pembelian. Hal ini ditunjukan oleh nilai thitung > ttabel (3,215 > 1,994); (2) Terdapat pengaruh dan signifikan antara variabel promosi terhadap keputusan pembelian. Hal ini ditunjukan oleh nilai thitung > ttabel(3,176 > 1,994); (3) Tidak terdapat pengaruhdan signifikan antara variabel distribusi terhadap keputusan pembelian. Hal ini ditunjukan oleh nilai thitung < ttabel(0,651 < 1,994);(4) Terdapat pengaruh dan signifikanproduk, promosi, dan distribusi terhadap keputusan pembelian pada Toko Online Kaos Futsal Isol Sport. Hal ini ditunjukan oleh nilai Fhitung sebesar 22,295 yang lebih besar dari Ftabel 2,740 serta nilai signifikasi 0,000 lebih kecil dari 0,05. Sedangkan nilai koefisien determinasi (Adj. R2)sebesar 0,481 yang berarti bahwa variabel produk, promosi dan distribusi mampu menerangkan variabel keputusan pembelian sebesar 48,1% sedangkan sisanya 51,9% dipengaruhi oleh faktor lain yang tidak termasuk dalam penelitian ini.
PENGARUH, FASILITAS, MOTIVASI DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN PADA PT ZEBRA ASABA INDUSTRI, JAKARTA BARAT Mudofar Mudofar; Heru Februanto; Arviana Wulandari
JEBI | Jurnal Ekonomi Bisnis Indonesia Vol. 13 No. 1 (2018): Jurnal Ekonomi Bisnis Indonesia
Publisher : Sekolah Tinggi Ilmu Ekonomi Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (550.39 KB) | DOI: 10.36310/jebi.v13i1.94

Abstract

The purpose of this study is to determine the effect of facilities, motivation, and workdiscipline on the work performance of PT Zebra Asaba Industrui employees. The research methodused is descriptive method with regression and correlation approaches which is a method that aims todescribe the influence and relationship of something that is going on at the time the research isconducted. The results of this study indicate partially or simultaneously facility variables,motivation, and work discipline have a significant effect on employee performance. The magnitude ofthe correlation value (R) is 0.924 which means that there is a strong correlation / relationshipbetween facilities, motivation, and work discipline with employee performance. The amount ofadjusted coefficient of determination (R2) is 0.793 or 79.3%, which means that independentvariables can explain changes in employee performance variables by 79.3% while the remaining20.7% is explained by other factors beyond this research.
FAKTOR-FAKTOR YANG MEMPENGARUHI AUDITOR SWITCHING PADA PERUSAHAAN CONSUMER GOODS YANG TERDAFTAR DI BURSA EFEK INDONESIA TAHUN 2012-2016 Yurni Ardila; Alaidin Rapani; Arviana Wulandari
Jurnal Ekonomi Bisnis Indonesia Vol. 13 No. 2 (2018): Jurnal Ekonomi Bisnis Indonesia
Publisher : Sekolah Tinggi Ilmu Ekonomi Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (559.399 KB) | DOI: 10.36310/jebi.v13i2.101

Abstract

This study aims to analyze and provide empirical evidence about the factors that influenceAuditor Switching on consumer goods companies listed on the IDX in 2010-2014. The selection ofsamples in this study used a purposive sampling method. The number of companies used in this studyconsisted of 24 companies during the period 2010-2014. The research method used is descriptivequantitative method, while the hypothesis testing method uses logistic regression. The results of thisstudy can be seen only the audit tenure shows a significance level (p) of 0,000, which means it issmaller than α = 5%. So it can be concluded that the audit tenure has an effect on the SwitchingAuditor. While the size of the Public Accountant Office, management change, and audit delay doesnot affect the turnover of the Public Accountant Office (Auditor Switching.) Testing together(simultaneous) shows a significance level (p) of 0,000 means smaller than α = 5%. So that it can beconcluded that the size of the Public Accounting Firm, management change, audit tenure, and auditdelay have an effect on the Switching Auditor.
Co-Authors Alaidin Rapani Budi Cahyono Heru Februanto Mudofar Mudofar Yurni Ardila