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All Journal Adi Widya : Jurnal Pengabdian Masyarakat International Journal of Economics, Business and Accounting Research (IJEBAR) JANAKA : JURNAL PENGABDIAN MASYARAKAT KEWIRAUSAHAAN INDONESIA BULETIN BISNIS & MANAJEMEN (BBM)
Sriyanto Sriyanto
STIE Atma Bhakti Surakarta
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences Other

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Journal : Adi Widya : Jurnal Pengabdian Masyarakat

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Pelatihan Pengembangan Strategi Pemasaran Jamur Tiram Putih Desa Ngijo Kecamatan Tasikmadu Kabupaten Karanganyar Sriyanto Sriyanto; Fadjar Harimurti
Adi Widya : Jurnal Pengabdian Masyarakat Vol. 7 No. 1 (2023): Adi Widya: Jurnal Pengabdian Masyarakat
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33061/awpm.v7i1.8959

Abstract

Pokoh Hamlet, Ngijo Village, Tasikmadu District, Karanganyar has various potentials, one of which is the cultivation of white oyster mushrooms. The main constraints on the marketing aspect and the tight competition of oyster mushroom craftsmen. The PKM team intends to help Partners provide marketing strategy development training. With this training, partners are expected to have better marketing skills. The PkM activity was held on Saturday 25 March 2023 with the aim of providing training in developing marketing strategies. This training activity received a positive response from Partners. From the results of the question and answer, Partners have understood the material related to marketing strategy development. The results of this training are expected to be a provision for Partners in developing their business and making a major contribution to sales and profits.
Co-Authors Fadjar Harimurti Fadjar Harimurti Fajar Harimurti Kasidin Kasidin Kasidin Kasidin Rima Parawati Bala Supadi Supadi Sutianingsih Sutianingsih Sutianingsih Sutianingsih Sutianingsih Sutianingsih