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Journal : Jurnal Manajemen Perbankan Keuangan Nitro

ANALISIS CUSTOMER ORIENTED TERHADAP KEPUASAN PELANGGAN DEL MANGGO MAKASSAR Verawaty; Imam Islah; Abigail Jaya Pakkung
Jurnal Manajemen Perbankan Keuangan Nitro Vol. 4 No. 2 (2021): Juli 2021
Publisher : LP2M IBK Nitro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (631.943 KB) | DOI: 10.56858/jmpkn.v4i2.40

Abstract

The purpose of this study was to analyze the effect of customer oriented, namely company commitment, fulfillment of needs and response to complains on customer satisfaction at Del Mango Macassar. The results of this study indicate that customer oriented from company commitment, fulfillment of needs and response to complaints at Del Mango Macassar affects customer satisfaction.