Article Per Year (5 Year)
p-Index From 2019 - 2024
0.444
P-Index
This Author published in this journals
All Journal Social Economics and Ecology International Journal (SEEIJ) Business Economic, Communication, and Social Sciences Journal (BECOSS)
Cindy Ayu Agustin
Bina Nusantara University
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Pengaruh Reputasi Terhadap Minat Beli Produk Skincare di Shopee Cindy Ayu Agustin; Gracia Reveria Hellianto
Business Economic, Communication, and Social Sciences (BECOSS) Journal Vol. 2 No. 1 (2020): BECOSS
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/becossjournal.v2i1.6050

Abstract

Technological developments have caused changes in consumer shopping behavior from offline to online which has led to the emergence of various types of online marketplace platforms. In this study, we will discuss the impact of seller's reputation, quality of seller services, and customer trust on interest in buying cosmetic products at Shopee. This research is an associative quantitative research with survey method through questionnaires as the main instrument. The results showed that there was a relationship and significant influence between reputation, quality of service sellers, and customer trust on buying intention on skincare product at Shopee.
Socialization and Digital Marketing Assistance for MSME Community in Jabodetabek Affected by Covid-19 Cindy Ayu Agustin
Social Economics and Ecology International Journal (SEEIJ) Vol. 6 No. 1 (2022): Maret
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/seeij.v6i1.9268

Abstract

This community service aims to provide socialization and assistance in helping the MSME during the Covid-19 pandemic, where sales and income have decreased. Then digital marketing training assistance was held for the MSME community in Jabodetabek through the Zoom Meeting application to make it easier for them to attend the event. The community was very enthusiastic when participating in the activities of the service implementation team, and when asked for input on mentoring training, there were 18 participants who already understood Digital Marketing; 16 participants understood the use of Digital Marketing; 18 participants were interested in creating Material Content; 20 participants understood the Presentation Material; as many as 20 participants received additional knowledge during the discussion; 20 participants wish to take part in Individual Training; and finally, 20 participants benefited from the socialization and mentoring program.
Co-Authors Gracia Reveria Hellianto