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THE RELATION OF MARKETING MIX WITH CUSTOMERS LOYALTY IN LABORATORY CLINICAL OF PRODIA PALU Sriyani Oktavia; Sudirman Sudirman; Abdul Kadri
Promotif : Jurnal Kesehatan Masyarakat Vol. 6 No. 1: JUNI 2016
Publisher : Fakultas Kesehatan Masyarakat, Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (100.454 KB) | DOI: 10.56338/pjkm.v6i1.6

Abstract

ABSTRACT Clinical Laboratory of Prodia has fluctuated significant number of patient visits from 2014 through 2015, a decrease in the number of older patients indicating a decreased patient loyalty. Therefore Prodia need to design marketing programs by applying the marketing mix. Includes aspects of the marketing mix of product, price, place, promotion, people, process and physical evidence. This study aims to determine the relationship of the marketing mix with Customer Loyalty in the Clinical Laboratory Prodia Palu. This research is an analytical survey with cross sectional design. Location of the study in the Clinical Laboratory of Prodia Palu. The research was conducted in March-April. Total sample of 98 respondents, taking by consecutive sampling. The bivariate analysis of loyalty using chi square test showed that: Product no correlation (P = 0.028 <0.05), Price no correlation (P = 0.139 > 0.05), place no correlation (P = 1.00> 0.05), promotion there is a correlation (P = 0.004 <0.05), people no correlation (P = 0.236> 0.05), there is a correlation process (P = 0.040 <0.05) and physical evidence there is a correlation (P = 0.007 < 0.05). From the results of the chi square test price, place and people has not correlation with customer loyalty, so it is suggested that the management of Prodia can improve marketing strategy that oriented to price, place and people to increase customer loyalty. Keywords : Marketing Mix, price, place, people, customer loyalty
Implementation of Permenkes Number 1691 the Year 2011 Concerning Patient Safety in Palu Undata Hospital Hijrianto Hijrianto; Sudirman Sudirman; Abdul Kadri
International Journal of Health, Economics, and Social Sciences (IJHESS) Vol. 2 No. 4 (2020): October
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/ijhess.v2i4.1409

Abstract

Implementation of Patient Safety is the obligation of the hospital to fulfill the rights of patients to be free from injury and potential injury (disease, physical/social psychological injury, disability, and death) involving health workers/officers (medical, paramedical) and non-medical, to work together to improve patient safety. The researcher aims to determine the implementation of patient safety at the Update Hospital Palu, as regulated in Permenkes number 1691 of 2011. The type of research used is qualitative, namely observation, interviews, and documentation. The results showed that some health workers/health workers still ignored informed consent/consent for small but risky actions in carrying out their duties. Incidents that occur due to equipment that does not meet standards should be facilitated by KMKP (Patient Safety Quality Committee) at Update Hospital Palu but have not been implemented, but only reduce incidents that occur due to medical personnel errors/paramedics. The need to build individual awareness of staff/officers in carrying out their duties, the need to integrate if there is an incident either due to equipment or due to an error of the officer in one container, namely KMKP Hospital as a report to be evaluated.
Effect of Service Quality on Patient Satisfaction at Mabelopura Health Center Moh Rivaldhy Pramudya; Sudirman Sudirman; Rosnawati Rosnawati
International Journal of Health, Economics, and Social Sciences (IJHESS) Vol. 3 No. 2 (2021): April
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/ijhess.v3i2.1476

Abstract

Quality is a measure or degree of good or bad a product or service is. Quality is a combination of the properties and characteristics of a product or service that can meet the needs of customers. The problem of research is whether there is an effect of service quality on patients' satisfaction at Mabelopura Public Health Center. This research aims to determine the effect of service quality on patients' satisfaction. This type of research is quantitative with a cross-sectional design. The sampling technique is the accidental sampling method, on 99 patients at Mabelopura Public Health Center. The analysis technique uses simple linear regression analysis. The results show that the variables which have a positive and insignificant effect on patients' satisfaction are technical competence with a coefficient of 0,087 and a sig value of 0,564> 0,05, access to services with a coefficient of 0,236 and a sig value of 0,123> 0,05, effectiveness with a coefficient value of - 0,136 and sig value 0,194> 0,05, efficiency with a coefficient value of 0,473 and a sig value of 0,049 <0,05, continuity of service with a coefficient value of 0,231 and a sig value of 0,125> 0,05, human relations with a coefficient of 0,214 and a sig value of 0,202 > 0,05, security with a coefficient value of 0,309 and a sig value of 0,055> 0,05. While the variable that has a positive and significant effect is the comfort variable with a coefficient value of 0,254 and a sig value of 0,042> 0,05. It is expected that services at the Health Center will be improved and the quality of existing services is maintained so that visitors will always feel satisfied with the service at the health center and it is hoped that service officers will serve patients fairly and according to the queue number so that there is no jealousy among patients and their satisfaction is maintained.
Analysis Of Job Burden Using Method of FTE (Full Time Equivalent) at Puskesmas Pantoloan Yenita Ayudina; Sudirman Sudirman; Nurjanah Nurjanah
International Journal of Health, Economics, and Social Sciences (IJHESS) Vol. 3 No. 3 (2021): July
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/ijhess.v3i3.1582

Abstract

Health development is an integral and important part of national development. The objective of implementing health development is to increase awareness, willingness, and ability to be alive healthy for everybody to create a degree of optimal public health. The advance of health development is not absent from health staffs in it, competent health staff s in their fields and an appropriate number of staffs at every facility of service decided given service quality. To meet the number of staff e appropriately with the demand of health service facilities. job burden analysis is carried out. There are some methods used to do job burden analysis. In this research, the researcher used the method of FTE (Full Time Equivalent) to carry out an analysis of job burden. This research used a descriptive with a qualitative approach, conducting observation, deep interview, and documentation. The informant of this research is ane staff whole plays role as the manager of ABK  data (analysis of job burden) at Puskesmas Pantoloan. Research findings show that the computation result of job burden analysis that used method of Full-Time Equivalent (FTE) job burden of health staffs at Puskesmas Pontoloan is overload category because FTE index which is obtained is 2,7. The conclusion of research findings shows that computation result of job burden analysis that used Full-Time Equivalent (FTE) show that job burden of nine kinds of health staffs at Puskesmas Pantoloan include overload category with FTE index 2,7 indicated that the number of health staffs is less than job burden accepted by health staff.
An Analysis of Compliance Level of Health Protocol Implementation at the Population Control and Family Agency in Central Sulawesi During the Covid-19 Pandemic Adriana Saehana; Sudirman Sudirman; Abdul Kadri
International Journal of Health, Economics, and Social Sciences (IJHESS) Vol. 3 No. 4 (2021): October
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/ijhess.v3i4.1897

Abstract

The purpose of the research is to determine the level of employees’ compliance with the implementation of health protocols at the Population Control and Family Planning Agency (P2KB) of Central Sulawesi during the COVID-19 Pandemic. This is qualitative research with the triangulation technique, which allows researchers to understand the role of each individual, policy, the authority of each personnel, obstacles faced by employees in carrying out their duties, and motivations that support the implementation of health protocols. The number of informants is four people using observation to determine compliance in the application of health protocols. The result indicates that knowledge of health protocols is very good. The employees have very high motivation in implementing health protocols and perceptions of serious threats if not implementing health protocols. It is expected that the institutions maximize the implementation of health protocol rules, provide sanctions for those who violate health protocols in carrying out daily work during the covid-19 Pandemic, and it is hoped that further research will be carried out with new variables so that research on the implementation of health protocols is expected. Can develop more.
VARIABILITAS IKLIM SEBAGAI PREDIKTOR INSIDENSI PENYAKIT DEMAM BERDARAH DENGUE DI KOTA PALU TAHUN 2014-2016 Bella Retno Jamalludin; Sudirman Sudirman; Nur Afni
Jurnal Kolaboratif Sains Vol. 1 No. 1: Oktober 2018
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (255.497 KB) | DOI: 10.56338/jks.v1i1.335

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Penyakit Demam Berdarah Dengue di Kota Palu pada tahun 2014 sebesar 335 kasus, pada tahun 2015 sebesar 325 kasus dan sebesar 373 kasus pada tahun 2016. Angka ini menunjukkan bahwa terjadi fluktuasi penyakit Demam Berdarah Dengue dalam kurun waktu tiga tahun. Jenis penelitian ini adalah observasional analitik dengan rancangan penelitian studi ekologi. Studi ekologi merupakan studi yang mengaitkan hubungan antara faktor atau kejadian alam (tanpa intervensi) dengan kejadian penyakit menular. Tujuan penelitian ini adalah untuk mengetahui dinamika dari insidensi penyakit Demam Berdarah Dengue yang dihubungkan dengan variabilitas iklim berupa suhu udara, kelembaban udara, curah hujan, dan kecepatan angin di Kota Palu tahun 2014-2016. Pada tahun 2014-2016 tidak terdapat hubungan antara variabilitas iklim terhadap kejadian penyakit Demam Berdarah Dengue. Sementara di tahun 2015 terdapat hubungan antara variabilitas iklim dengan penyakit Demam Berdarah Dengue. Variabilitas iklim yang berpengaruh terhadap penyakit Demam Berdarah Dengue adalah suhu udara dan kelembaban udara. Adapun curah hujan yang tidak memiliki pengaruh terhadap kejadian penyakit Demam Berdarah Dengue namun memiliki hubungan yang kuat terhadap kejadian penyakit Demam Berdarah Dengue, disisi lain Kecepatan angin tidak memiliki pengaruh maupun hubungan terhadap kejadian penyakit Demam Berdarah Dengue hal ini dipengaruhi oleh beberapa faktor eksternal seperti adanya pertambahan vektor nyamuk namun nyamuk bersifat tidak infektif dan sebaran data yang kurang representatif.
IMPLEMENTASI PERATURAN DAERAH KABUPATEN SIGI NOMOR 8 TAHUN 2016 TENTANG KAWASAN TANPA ROKOK (KTR) DI PUSKESMAS KULAWI Erik Mua; Sudirman Sudirman; Abdul Kadri
Jurnal Kolaboratif Sains Vol. 1 No. 1: Oktober 2018
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (304.089 KB) | DOI: 10.56338/jks.v1i1.344

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Kabupaten Sigi dalam upaya memerangi aktivitas merokok telah membuat peraturan Daerah mengenai Kawasan Tanpa Rokok yang tercantum dalam Peraturan Daerah Kabupaten Sigi Nomor 8 Tahun 2016 yang ditetapkan oleh Bupati Sigi pada tanggal 28 Desember 2016, kebijakan penetapan kawasan tanpa Rokok ini untuk melindungi masyarakat baik yang merokok maupun yang tidak merokok di semua level dan institusi sebagai upaya kesehatan untuk menciptakan lingkungan yang sehat, udara yang bersih dan menghindari penyakit yang timbul akibat asap rokok. Tujuan penelitian ini Untuk mengetahui implementasi Peraturan Daerah Kabupaten Sigi Nomor 8 tahun 2016 Tentang Kawasan Tanpa Rokok (KTR) di Puskesmas Kulawi. Penelitian ini dilaksanakan di Puskesmas Kulawi, Jenis sumber data dalam penelitian ini yaitu data primer yang merupakan hasil wawancara langsung dari informan yang terkait dengan penulisan ini dan data sekunder yang merupakan data yang diperoleh secara tidak langsung yang berasal dari peraturan Daerah Kabupaten Sigi, literatur, dan tulisan ilmiah yang terkait dengan pembahasan penulis, Jumlah Informan dalam penelitian ini sebanyak 4 informan. Implementasi Kawasan Tanpa Rokok di Puskesmas Kulawi belum berjalan sebagaimana yang telah diatur dalam Perda Kabupaten Sigi Nomor 8 tahun 2016 hal ini disebabkan masih adanya aktifitas merokok yang terjadi baik didalam maupun diluar sekitar lingkungan Puskesmas Kulawi, dan sebagai akibat belum diterapkannya sanksi atau hukuman bagi yang melanggar aturan. Diharapkan agar Fasilitas Pelayanan Kesehatan yaitu Puskesmas Kulawi dapat menerapkan KTR di lingkungan kerjanya.
PERBEDAAN DISIPLIN PEGAWAI RSUD RAJA TOMBOLOTUTU SEBELUM DAN SESUDAH PENGGUNAAN ABSENSI FINGER PRINT Rachmat Lahinta; Sudirman Sudirman; Abdul Kadri
Jurnal Kolaboratif Sains Vol. 1 No. 1: Oktober 2018
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (419.111 KB) | DOI: 10.56338/jks.v1i1.385

Abstract

Tingkat Kehadiran atau Absensi adalah suatu kegiatan atau rutinitas yang dilakukan oleh pegawai untuk membuktikan dirinya hadir atau tidak dalam bekerja di suatu instansi. Absensi ini berkaitan dengan penerapan disiplin yang ditentukan oleh masing masing perusahaan atau institusi. Berkurangnya komitmen pegawai dalam bekerja akan berdampak pada motivasi dan kinerja pegawai yang semakin menurun. Pencatatan absensi pegawai merupakan salah satu faktor penting dalam pengelolaan sumber daya manusia (SDM atau Human Resources Management). Penelitian ini bertujuan untuk diketahuinya perbedaan disiplin pegawai Rumah Sakit Umum Daerah Raja Tombolotutu sebelum dan sesudah penggunaan absensi finger print. Penelitian ini menggunakan jenis penelitian survey analitik dengan metode quasi-experimental onegroup pretest-posttest design Dengan jumlah 67 sampel dengan menggunakan uji statistik paired t-test Hasil penelitian menunjukan bahwa ada perbedaan disiplin pegawai sebelum dan setelah penggunaan finger print dengan nilai ρ 0.000< 0.05. Kesimpulan dalam penelitian ini bahwa ada perbedaan rata-rata frekuensi disiplin setelah penggunaan absensi finger print dengan nilai ρ Value = 0.000 Saran dalam penelitian ini adalah diharapkan kepada para pegawai Rumah Sakit Umum Daerah untuk dapat meningkatkan disiplin kerja, dalam hal ini berkaitan dengan melaksanakan pekerjaan dengan tepat waktu, tidak terlambat, tidak datang untuk absensi kemudian pergi meninggalkan rumah sakit, masuk maupun pulang sesuai jam kerja, dan lebih meningkatkan kinerjanya dalam bekerja.
Perilaku Seksual Remaja Dalam Mengakses Media Sosial (Pornografi Sex Chat) Di Sma Negeri 3 Palu Andriani Aprisye; Sudirman Sudirman; Ahmad Yani
Jurnal Kolaboratif Sains Vol. 2 No. 1: Oktober 2019
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (157.038 KB) | DOI: 10.56338/jks.v2i1.834

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Perilaku seksual merupakan segala bentuk perilaku untuk menarik perhatian lawan jenis. Perilaku seksual juga merupakan perilaku yang melibatkan sentuhan secara fisik anggota badan antara pria dan wanita mulai dari berciuman hingga pada tahap hubungan intim, yang di dorong oleh hasrat untuk berbuat serta diperkuat oleh hormon yang dimiliki manusia. Survei yang dilakukan oleh Komnas Perlindungan Anak tahun 2011 mengungkapkan bahwa 97% remaja pernah menonton dan mengakses situs pornografi, 93% remaja pernah melakukan ciuman, 62,7% remaja pernah melakukan perilaku seksual pra nikah dan 21% remaja Indonesia telah melakukan aborsi. Penelitian ini menggunakan jenis penelitian kualitatif, dengan melakukan pengamatan, wawancara mendalam (indhep interview) dan dokumentasi. Penelitian ini bertujuan untuk melihat perilaku remaja dalam mengakses media sosial via chat di SMA Negeri 3 Palu.Hasil penelitian menunjukan bahwa remaja di SMA Negeri 3 palu menggunakan media sosial untuk melakukan pornografi sex chat melalui  smart phone. Remaja memanfaatkan vitur-vitur di media sosial sebagai alat penyenyalur hasrat seksual mereka kepada lawan komunikasinya.Kata kunci: pengetahuan, sikap, tindakan
Impact of Advertising Media Cigarette Packaging on Adolescent Smoking Behavior Sudirman; Ahmad Yani; Moh. Fikri
International Journal of Health, Economics, and Social Sciences (IJHESS) Vol. 4 No. 4: October 2022
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/ijhess.v4i4.2897

Abstract

Adolescent smoking behavior is a deviant act that can harm the teenager and those around him. The influence of chemicals contained by cigarettes such as Nicotine, Carbon Monoxide, and Tar will spur the work of the central nervous system and sympathetic conditions, resulting in increased blood pressure and increased heart rate. This study aims to determine the impact of cigarette advertising media on the smoking behavior of adolescents, especially in Talise Village. This research uses a qualitative type of research. The results of this study show that the advertising media in cigarette packaging does not affect the smoking behavior of adolescents because the advertising media packaged cigarettes are not very clear and are often improved because of the support of parents who are indirectly active smokers and also have an effect on peers.