Mersiana Sahureka
Jurusan Kehutanan, Fakultas Pertanian, Universitas Pattimura, Ambon, 97233

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Analisis Rantai Pemasaran Produk Industri Meubel PD. Tabulik Wilma N. Imlabla; Samuel Limba; Mersiana Sahureka; Makbul A. Keliwouw
MAKILA Vol 13 No 2 (2019): Makila : Jurnal Penelitian Kehutanan
Publisher : Universitas Pattimura

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (452.275 KB) | DOI: 10.30598/makila.v13i2.2439

Abstract

The PD. Tabulik furniture industry is one of the furniture industries that is believed to be superior in global competition. Therefore, strategic policies related to the optimal marketing chain are needed in maintaining business sustainability amid market competition. Consequently, the research aims to analyze the marketing chain of furniture industry products. The research method uses survey methods and in-depth interviews with all marketing channel components and the marketing chain analysis of the research object's outcome. The results show that the marketing chain is used by PD. Tabulik is a short marketing channel model that is direct producers to end consumers and is still limited in the Maluku region. The products' marketing chain gets shorter and shorter, so the final consumer is not charged with the purchase cost. But PD.Tabulik needs to fix the marketing chain management and marketing mix efficiently and optimally.
Analisis Produksi Sagu (Studi Kasus di Desa Hatunuru Kecamatan Taniwel Timur Kabupaten Seram Bagian Barat) Troice E Siahaya; Mersiana Sahureka; Damaris Seite
MAKILA Vol 15 No 1 (2021): Makila : Jurnal Penelitian Kehutanan
Publisher : Universitas Pattimura

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (703.524 KB) | DOI: 10.30598/makila.v15i1.3322

Abstract

Sago trees, especially sago flour, have a high economic value. Various snacks made from sago flour are used as local foods such as sago tumang, papeda, and different cakes. This study aims to find out the economic value of sago production. Data collection method using interviews and direct surveys of 6 key informants who process sago. Primary and secondary data are analyzed qualitatively and quantitatively. The results showed that sago trees have economic value. The result of calculating the monetary value for the roof is ± Rp 304,660,000, sago tumang amounted to ± Rp 55,987,750 to ± Rp 68,808,250, and sago plate amounted to ± Rp 14,030,000 per year so that the total economic value of sago production of Rp 785,160,000 / year. Sago contributes to the economic improvement of the community and is a culture that is as a local food of the Moluccas that must continue to be preserved.
Kajian Hak Tenurial Masyarakaat Adat Dalam Pengelolaan Hutan di Dusun Melinani Kecamatan Seram Utara Kabupaten Maluku Tengah Ani Mailissa; Thomas M Silaya; Husain Marasabessy; Mersiana Sahureka
MAKILA Vol 15 No 2 (2021): Makila : Jurnal Penelitian Kehutanan
Publisher : Universitas Pattimura

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (188.863 KB) | DOI: 10.30598/makila.v15i2.4842

Abstract

The tenure rights of indigenous peoples over the management of natural resources is an exciting topic because the existence of indigenous law communities depends on forest natural resources. This study aims to find out the types of rights of indigenous peoples in forest management in Melinani Hamlet. The method used in this study is a qualitative descriptive method. The data collection techniques used are interviews and observation techniques. The results of the survey showed the tenure rights of the people of Melinani Hamlet, North Seram District of Central Maluku Regency, included six types of rights, namely extraction rights, management rights, renting rights, guaranteed rights, selling rights, and inheritance rights to access and manage forests in Hkm. The land tenure system is based on petuanan, clan, and individuals with diverse utilization patterns. According to soa Mailissa's predominantly land tenure, the land tenure system includes extraction rights, management rights, and inheritance rights. The marga system by the Mailissa Clan and individually carried out by the head of the family.