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All Journal Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences IIJSE
Aziddin Harahap
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Religion Arts Humanities Economics, Econometrics & Finance Social Sciences

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The Effect of Service Quality, Price, Customer Satisfaction on Purchase Decisions at Usman Wholesale Sampurna Tua Hasibuan; Zulkifli Musannip Efendi Siregar; Aziddin Harahap
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 5, No 1 (2022): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i1.4343

Abstract

The purpose of this study was to examine the effect of service quality, price, and customer satisfaction on purchasing decisions at Wholesale Usman. Quantitative approach with causal associative research method. The research sample was 36 respondents who were determined by accidental sampling technique. The research data was processed using the SPSS version 26.0 application, testing data quality, classical assumption test, correlation coefficient analysis, coefficient of determination, multiple regression, t test and F test. The contribution of service quality variables, price, and customer satisfaction to purchasing decisions is 43, 0% and the remaining 57.0% are contributions from other factors outside the model. The ANOVA test found that the Fcount value of 9.801 was greater than the Ftable value of 2.90 with a 95% confidence level (using a = 5%).
The Influence of Recruitment, Selection, and Training on Employee Productivity at PTPN III Kebun Sisumut Labuhanbatu South Tengku Irwansyah Putra; Aziddin Harahap; Abd. Halim
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 6, No 1 (2023): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v6i1.7431

Abstract

Globalization creates intense competition in various fields. In order to win the competition, companies are starting to compete and are required to get competent human resources to be able to support the progress of their business and be able to compete with other companies. This study analyzes the influenceRecruitment, Selection, and Training on Employee Work Productivity in the company, considering the important role of human resources in the company's competitive advantage. The purpose of this writing is to find out how far the development of research related to this topic. The method used in this study is an exploratory approach by reviewing the contents or identifying several articles from both national and international journals. The research results show that either simultaneously or partially it proves that the Recruitment, Selection, Training system has a significant effect on Work Productivity. Simultaneously Recruitment, Selection, and Training affect the Work Productivity of PTPN III SISUMUT Labuhanbatu Selatan Regency by obtaining an Fcount of 22, 141 and a significance level of 0.000. So that human resource management plays an important role in the realization of quality employees and has optimal work productivity.
The Influence of Leadership Style, Work Environment, and Compensation on Teacher Performance Julham Efendi; Ade Parlaungan Nasution; Aziddin Harahap
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 6 No 2 (2023): Sharia Economic: July, 2023
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v6i2.3410

Abstract

Teacher performance plays a very important role in the advancement of education in Indonesia, if the teacher’s performance is bad, then it will not lead to the best learning outcomes. All instructors must be able to complete their tasks quickly and accurately both in management and teaching. High-class sizes, a lack of student focus and dedication, and an abundance of extracurricular activities mean that teachers’ attention is not only divided but also thinly spread. While rare, teacher absences and free time during courses can hinder learning. In addition, the early departure of teachers is a very demoralizing event, and there are positive aspects such as the principal’s management style, unpleasant working atmosphere, and unclear salary. Teacher effectiveness plays an important role in supporting education in Indonesia. The program objectives will also not be achieved optimally if the teacher's performance is below standard. This study aims to analyze the influence of the principal’s leadership style, work environment, and compensation on teacher performance. The type of research used is quantitative research. The results of this study conclude that the principal’s leadership affects teacher performance, the work environment influences teacher performance, and compensation also affects teacher performance.
Coffee Shop Marketing Innovation through Differentiation Strategies during COVID-19 Pristiyono Pristiyono; Husain Husain; Aziddin Harahap
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 5 No 2 (2022): Sharia Economic: July, 2022
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v5i2.3566

Abstract

The aim of this research is to dig deeper into differentiation strategies through appropriate indicators and what differentiation is offered by coffee shop business actors. Based on data from the Labuhanbatu Regency Cooperatives and SMEs Service in 2021, currently, the number of MSMEs operating in coffee shops is still surviving and is recorded as being actively assisted by 156 MSMEs. So, the authors decided to use the entire population as a sample of 156 respondents. Determination of sampling applies purposive sampling, one of the non-random sampling techniques. Data analysis uses validity and reliability tests as well as problem-solving using the IBM SPSS AMOS 22 path analysis approach. Based on the results of the respondent profile description, it is known that the majority are male, aged 31-40 years. The majority of businesses last 7-10 years with owner status. All hypotheses in this research can be accepted so that the variables of product differentiation, price differentiation, and service differentiation have a significant effect on marketing innovation.
Co-Authors Abd. Halim Ade Parlaungan Nasution, Ade Parlaungan Husain Husain Julham Efendi Pristiyono Pristiyono Sampurna Tua Hasibuan Tengku Irwansyah Putra Zulkifli Musannip Efendi Siregar