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All Journal MUSLIM HERITAGE: JURNAL DIALOG ISLAM DENGAN REALITAS Al Tijarah IJouGS: Indonesian Journal of Gender Studies Journal of Islamic Economics Journal of Islamic Philanthropy and Disaster Wadiah : Jurnal Perbankan Syariah Muslim Heritage
Nur Kasanah
Institut Agama Islam Negeri Ponorogo
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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Journal : Wadiah : Jurnal Perbankan Syariah

 1 
CORPORATE SOCIAL RESPONSBILITY (CSR) DAN ISLAMIC BANKING - SERVICE QUALITY (IB-SQ) SEBAGAI UPAYA PENGUATAN BRAND IMAGE DI LEMBAGA PERBANKAN SYARIAH Ahmad Suminto; Nur Kasanah
WADIAH Vol. 5 No. 1 (2021): Wadiah : Jurnal Perbankan Syariah
Publisher : Program Studi Perbankan Syariah Fakultas Ekonomi dan Bisnis Islam IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (484.862 KB) | DOI: 10.30762/wadiah.v5i1.3156

Abstract

This library research method with a descriptive-analytic qualitativeapproach, aims to explain the urgency of Corporate Social Responsibility(CSR) and Islamic Banking - Service Quality (IB-SQ) as Efforts toStrengthen Brand Image in Islamic Banking Institutions. The resultsindicate that, the implementation of Corporate Social Responsibility (CSR)in Islamic banking institutions is a long-term investment, because theimplementation of the Corporate Social Responsibility (CSR) program willhave a positive impact not only on banking operations, but on thecontinuity of existence in future. Second, IB-SQ (Islamic Banking ServiceQuality) is the quality of service for Islamic banking in Indonesia whichcombines the term IB (Islamic Bank) with the term BSQ (Bank ServiceQuality) to identify service quality for the banking sector, so that the termIB-SQ is used for reflect the service quality and brand image for Islamicbanking in Indonesia.
Co-Authors Afif Al Farizi Ahmad Suminto Ahmad Suminto Ahmad Suminto Meichio Lesmana Rofi Muzaki