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All Journal Prima Abdika: Jurnal Pengabdian Masyarakat
Helmi Yuhdana Haryanto
Universitas Semarang, Semarang, Indonesia
Arts Humanities Education Environmental Science Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Pelatihan Penggunaan Media Sosial Sebagai Sarana Promosi Dojo Karate Kenbu Semarang Masine Slahanti; Maria Augustine Graciafernandy; Helmi Yuhdana Haryanto
Prima Abdika : Jurnal Pengabdian Masyarakat Vol. 2 No. 1 (2022): Volume 2 Nomor 1 Tahun 2022
Publisher : Program Studi Pendidikan Guru Sekolah Dasar Universitas Flores Ende

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37478/abdika.v2i1.1700

Abstract

Sport has become a lifestyle for Indonesian people, with various kinds of sports that people choose as a sport of choice and achieve achievements, one of which is the sport of karate. Analysis of the current situation of sports can also be used as a business and one of the efforts to advance it is the need for a marketing strategy, one of which is promotion. Social media is one part that can easily be used as a means of promotion in the form of advertisements, content and even videos that can be shared making it easier for the public to receive information directly from business actors, including business actors, as well as fostering athletes who can later make achievements through sports. The sophistication of social media has not been fully utilized by the Semarang Kenbu Karate Dojo.
Co-Authors Maria Augustine Graciafernandy Masine Slahanti