Achma Hendra Setiawan
Diponegoro University, Semarang, Indonesia

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ANALISIS PREFERENSI KONSUMEN TERHADAP PENGGUNAAN PRODUK SKINCARE KOREA SELATAN DAN LOKAL Andriani, Nur Fitri; Setiawan, Achma Hendra
Diponegoro Journal of Economics Vol 9, No 4 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/djoe.29050

Abstract

This study discusses the effect of consumer preferences on the use of products skincare South Korean and local. The purpose of this study was to analyze the differences between consumer preference variables and product attributes skincare. In addition, it is also to analyze consumer choices between products skincare South Korean or local and respondents' considerations in choosing products skincare.This study was conducted on 100 respondents aged 15 to 54 years. The data analysis used was the Chi Square test and descriptive statistics. The results showed that 74 respondents chose products skincare local and 26 respondents usedproducts skincare South Korean. Chi Square test analysis shows that there are differences between  brand  attributes,  benefits,  packaging,  price and  brand  ambassadors  on consumer preferences, and main ingredient attributes that have no difference with consumer preferences. A total of 74 respondents chose products skincare local and26 respondents used products skincare South Korean.
Analisis Ketimpangan Pendapatan Antarwilayah di Kawasan Kedungsepur, Barlingmascakeb, dan Subosukawonosraten Periode 2008-2017 Waluyaningsih, Viana Dwi; Setiawan, Achma Hendra
Diponegoro Journal of Economics Vol 9, No 2 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/djoe.31541

Abstract

Kedungsepur, Barlingmascakeb, and Subosukawonosraten areas are Strategic Areas that are contained in the Central Java's RTRW in 2009-2029. The economic growth of Kedungsepur, Barlingmascakeb, and Subosukawonosraten as a whole continued to increase from 2008-2017. The economic growth difference in each region in Kedungsepur, Barlingmascakeb, and Subosukawonosraten indicates an imbalance in regional income. This study aims to analyze the level of regional income inequality in the Kedungsepur, Barlingmascakeb, and Subosukawonosraten regions, determine the classification of development between the three regions, as well as the causality relationship between economic growth variables and the level of inequality in the three regions and prove the Kuznets Hypothesis. The analytical method used is the Williamson Index analysis, Klassen Typology, Granger Causality Test, and Regression Curve Estimation. The results of this study indicate that the highest level of regional income inequality is the Barlingmascakeb area Williamson Index value 0.75 while the most evenly distributed region is the Subosukawonosraten the Williamson Index value is only 0.37. And there are some areas where the development is lagging behind. For granger causality test results only occured in the Kedungsepur region because between the both variables inequality and economic growth have a less than 0.05 probability value. Whereas the Kuznets Hypothesis is also only proven in the Subosukawonosraten region with an inverted U-shaped curve.
Analisis Perbedaan Sebelum Dan Sesudah Pemberian KUR Mikro Dari Bank BRI Terhadap Perkembangan Usaha Mikro Kecil Di Kabupaten Kendal (Studi Kasus: Kecamatan Kaliwungu, Kecamatan Boja, dan Kecamatan Limbangan) Pambudi, Erliyan Lutfi; Setiawan, Achma Hendra
Diponegoro Journal of Economics Vol 9, No 3 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/djoe.31566

Abstract

The limited capital owned by Micro and Small Enterprises in Kendal Regency is an obstacle to business development which in turn will affect the sales and also the profit obtained. With Micro People Business Credit program from BRI Bank, it is expected to have a change in impact for Micro and Small Business actors’ from before obtaining Micro People Business Credit and after obtaining Micro People Business Credit from BRI Bank. Based on these reasons, this study aims to analyze the differences before and after obtaining Micro People Business Credit to the Micro and Small Business in Kendal Regency. This study uses primary data by distributing questionnaires to 95 respondents of Micro and Small Business in Kendal Regency. In order to achieve the research objectives, this study uses a Validity Test, and Reability analysis tool to measure the accuracy of the questionnaires that have been distributed, and the Wilcoxon Signed Rank Test to determine whether there are differences due to the impact of Micro People Business Credit from BRI Bank for Micro and Small Entrepreneurs in Kendal Regency. Validity and reliability test results show that the questionnaire has been distributed to 95 respondents is valid and reliable. The results of the Wilcoxon Signed Rank Test of 95 respondents examined showed that Micro People Business Credit from BRI Bank can help Micro and Small Entrepreneurs to increase capital, the turnover of sales, and profit. The capital increased by 97%, sales turnover increased by 65%, increase in turnover accompanied profit increased by 98% after obtaining Micro People Business Credit from BRI Bank.
Pengaruh Modal, Pengalaman Usaha, Strategi Promosi dan Pendidikan Terhadap Keuntungan Pelaku UMKM Fashion pada Marketplace Online di Kota Semarang Parluhutan, Henrico Victor; Setiawan, Achma Hendra
Diponegoro Journal of Economics Vol 9, No 3 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/djoe.31568

Abstract

The 4.0 industrial revolution brought a profound impact on the economic sector. Interner is one of the factors in technological progress that causes disruption in the field of trade where trading is shifting from offline to online. The research aims to analyze the effect of capital, business experience, promotion strategies and education on the profit of fashion SMEs in the online marketplace in the city of Semarang. The population in this study are fashion SMEs in Semarang City who sell at online marketplace Tokopedia, Bukalapak, Shopee, Lazada and Blibli.com with a total sample of 96 respondents taken by accidental sampling and analyzed using multiple linear regression (OLS). The independent variables are capital, business experience, promotion strategies, and education, while the dependent variable in this study is the profit of fashion SMEs. The results showed that the capital variable had a positive and significant effect with a coefficient of 1.80 and a probability value of 0.00, a promotion strategy had a positive and significant effect with a coefficient of 77.16 and a probability value of 0.00 and education had a positive and significant effect on profits. fashion SMEs practitioners with a coefficient value of 27.3 and probability value of 0.00. While the business experience variable does not affect the profit of fashion MSME entrepreneurs who sell on the online marketplace.
Pengaruh Angkatan Kerja, Upah, PDRB, dan Pendidikan Terhadap Tingkat Pengangguran di Provinsi Banten Tahun 2002-2019 Filiasari, Amgi; Setiawan, Achma Hendra
Diponegoro Journal of Economics Vol 10, No 2 (2021)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/djoe.31615

Abstract

Unemployment is a problem faced by every country. It has been recorded that from 2002 to 2019 the unemployment rate in Banten Province was always above the average national unemployment rate. This study aims to analyze the influence of the labor force, wages, Gross Regional Domestic Product (GRDP), and education on the unemployment rate in Banten Province in 2002-2019. This study uses secondary data in the form of time series data from 2002 to 2019 obtained from BPS and BPS Banten Province. The method of analysis in this study is multiple linear regression analysis with the Ordinary Least Square (OLS) regression method. The analysis tool used is E-views 9. The results of this study indicate that the variables of labor force, wages, and Gross Regional Domestic Product (GRDP) have a negative and significant effect on the unemployment rate in Banten Province while the education variable has a positive and significant effect on the unemployment rate in Banten Province. The dominant variable affecting on the unemployement rate in Banten Province in 2002-2019 is education.
Analisis Perbedaan Perkembangan Usaha Telur Asin di Sepanjang Jalan Pantai Utara Kabupaten Brebes Sebelum dan Sesudah Adanya Jalan Tol Pejagan-Semarang Rahmahyanti, Nurul Aeni; Setiawan, Achma Hendra
Diponegoro Journal of Economics Vol 10, No 2 (2021)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/djoe.31598

Abstract

The Pejagan-Semarang toll road development has a role in the development of the regional economy in improving the distribution of goods and services such as the salted egg business along the northern coast road of the Brebes Regency. The purpose of this research is to analyze the differences on the development of salted egg business along the north coast road of the Brebes Regency before and after the existence of the Pejagan-Semarang toll road which include sales volume, sales turnover, businiess profits, and the number of hours worked. This research used primary data with questionnaire data collection method. The questionnaire was collected from 101 respondents who were the business owners of salted eggs located along the northern coast road of Brebes Regency. The results showed that there were significant changes that can be seen at the level of significance which showed < 0,05 in sales volume, sales turnover, business profit, and the number of hours worked after the Pejagan-Semarang toll road.
Analisis Perkembangan UMKM Binaan Yang Memperoleh Kredit Wibawa dari Dinas Koperasi dan UMKM Kota Semarang Hidayah, Nurul; Setiawan, Achma Hendra
Diponegoro Journal of Economics Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/djoe.31495

Abstract

Micro, small and medium enterprises (MSMEs) have a strategic role in Indonesia's economic growth and development.MSME also has an important role in driving the economic growth of Semarang City. However, capital constraints are still a classic problem that is hampering the progress of MSMEs. Semarang City Government through the Cooperative and UMKM Office has released a loan program called Wibawa Credit. The purpose of this study is to analyze the changes in sales turnover, operating income, number of buyers or customers and working hours at MSMEs before and after obtaining the Credit Authority. The validity and reliability test results show that the questionnaire distributed to 85 respondents was valid and reliable. On the results of the Wilcoxon Signed Rank Test of 85 respondents appears that the level of significance shows <0.05, which means that there are significant differences, such as the difference in the level of sales turnover, operating income, the number of buyers or customers and working hours after obtaining Wibawa credit from the Semarang City Cooperative and MSMEs Office. The differences are in the forms of an increase in sales turnover by 50.69 percent, an increase in operating profit by 48.82 percent, an increase in the number of buyers or customers by 33.4 percent, and an increase in working hours by 14.81 percent.
PEMBERDAYAAN EKONOMI (KAJIAN EKONOMI KESEHATAN) PADA MASYARAKAT PESISIR DI KABUPATEN KENDAL Hastarini Dwi Atmanti; Mulyo Hendarto Robertus; Achma Hendra Setiawan; Ariska Nurfajar Rini; E.S.A Soeryaningrum A
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol 2, No 2 (2020): BUDIMAS : Vol. 2, No. 2, 2020
Publisher : LPPM ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/budimas.v2i2.1463

Abstract

Kegiatan pengabdian ini memberikan edukasi berupa sosialisasi kepada masyarakat Kelurahan Bandengan Kecamatan Kendal Kabupaten Kendal untuk menerapkan pola hidup bersih untuk menunjang kegiatan produksi. Kelurahan Bandengan Kecamatan Kendal Kabupaten Kendal, sebagai Kelurahan yang mayoritas kelompok masyarakatnya bekerja di sektor perikanan. Laut yang menjadi bagian dari habitat Kelurahan Bandengan selalu menjadi modal utama masyarakatnya untuk mencari nafkah. Kelurahan Bandengan jauh dari kategori lingkungan sehat, sungai dan sub-sungai digunakan untuk membuang sampah sembarang dan untuk Buang Air Besar (BAB). Sampah-sampah yang terakumulasi di Kelurahan ini, menimbulkan polusi udara yang berasal dari bau tumpukan sampah yang terkumpul di sungai. Bau sampah ini bercampur dengan bau ikan yang dijemur oleh kelompok masyarakat yang berprofesi sebagai nelayan. Kondisi ini menyebabkan usaha perikanan di Kelurahan Bandengan menjadi kurang maju, mengingat lingkungan yang kurang bersih, sehingga konsumen pun enggan untuk membeli produk perikanan dari Kelurahan ini. Kegiatan pengabdian diharapkan mampu memberikan luaran berupa peningkatan kapasitas kelembagaan kelompok pelaku usaha perikanan, peningkatan penerapan pola hidup sehat untuk menunjang kegiatan produksi.
The Effect of Credit, Development, and Marketing Strategy on The Performance of Tegalan Batik SMEs in Tegal Regency Nurkholis Hasan; Achma Hendra Setiawan
JIET (Jurnal Ilmu Ekonomi Terapan) Vol. 7 No. 1 (2022)
Publisher : Department of Economics, Faculty of Economics and Business, Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jiet.v7i1.32384

Abstract

MMEs have an important role in the Indonesian economy. MMEs Batik Tegal is a business that has high cultural value, and according to BPS data from Tegal Regency, it is stated that the Processing Business ranks the highest where Batik products are the first in Tegal Regency. This study aims to examine the effect of credit, coaching and marketing strategies on the performance of Batik Tegalan SMEs in Tegal Regency. This study uses primary data with a questionnaire method. Questionnaires were obtained from 70 respondents who are owners of MMSE Batik Tegalan who use the facilities of Microfinance Institutions and other Financial Institutions, already have a place of business. The analysis method in this study uses multiple linear regression analysis. The result showed significant effects of credit, coaching, and marketing strategy variables on the performance of Batik Tegalan SMEs in Tegal Regency, which can be seen at the significance level value <0,05. The credit variable has a positive effect with a value of 0,378, the coaching variable has a positive effect with a value of 0,202, and the marketing strategy variable also has a positive effect with a value 0f 0,375.
Analisis Determinan Penawaran Tembakau (Studi Kasus: Fenomena Patron-Klien Antara Petani Tembakau Dan Tengkulak Di Desa Katekan, Kecamatan Ngadirejo, Temanggung) Siti Nur Arofah; Achma Hendra Setiawan
BISECER (Business Economic Entrepreneurship) Vol 5, No 1 (2022): Januari 2022
Publisher : Universitas Darul Ulum Islamic Centre Sudirman GUPPI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61689/bisecer.v5i1.291

Abstract

Penelitian ini bertujuan untuk (1) mengidentifikasi fenomena patron-klien terhadap interaksi petani tembakau dengan tengkulak dalam hal penawaran, hutang, dan kepercayaan, (2) mengidentifikasi pengaruh variabel harga, biaya konsumsi rumah tangga, luas lahan, biaya produksi, dan keterikatan petani terhadap tengkulak di Desa Katekan. Penelitian menggunakan pendekatan kuantitatif dengan populasi 847 petani tembakau dan sampel yang digunakan sebanyak 93 orang. Analisis penelitian menggunakan metode regresi linier berganda (OLS) variabel dummy. Hasil penelitian menunjukkan variabel independen secara simultan berpengaruh positif dan signifikan terhadap penawaran tembakau, tetapi secara individu variabel harga tidak berpengaruh signifikan karena petani memiliki keterkaitan yang tinggi dalam kegiatan hutang dan piutang untuk konsumsi dan biaya produksi.