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All Journal Jurnal Sosiologi USK (Media Pemikiran & Aplikasi) Jurnal Ilmu Sosial dan Ilmu Politik Malikussaleh (JSPM)
Ratri Candrasari
Program Studi Ilmu Komunikasi Universitas Malikussaleh
Arts Humanities Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Gaya Komunikasi Sales Promotion Girl Suzuya Mall Bireuen Sitti Thursina; Anismar Anismar; Ratri Candrasari
Jurnal Sosiologi USK (Media Pemikiran & Aplikasi) Vol 15, No 1 (2021)
Publisher : Sociology Department Of Syiah Kuala University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jsu.v15i1.21292

Abstract

The purpose of this study is to describe verbal and nonverbal communication styles as well as obstacles in the communication process carried out by SPG. This study uses a qualitative approach. Data collection techniques are passive participant observation, in-depth interviews, and documentation. Informants were determined using a purposive technique. Data analysis was carried out through several stages, namely data reduction, data presentation, conclusion drawing, and verification. The results of this study indicate that the communication style used by SPGs is more dominated by nonverbal communication such as showing friendly facial expressions, eye contact with consumers, ideal body posture, matching clothes and make-up, managing physical closeness with consumers, and using time as good as possible. AbstrakTujuan penelitian ini adalah mendiskripsikan gaya komunikasi verbal dan nonverbal serta hambatan-hambatan dalam proses komunikasi yang dilakukan oleh seorang SPG. Penelitian ini menggunakan pendekatan kualitatif. Teknik pengumpulan data berupa observasi partisipan pasif, wawancara mendalam, dan dokumentasi. Cara penentuan informan menggunakan teknik purposive. Dalam menganalisis data peneliti melalui beberapa tahap yaitu reduksi data, penyajian data, penarikan kesimpulan, dan verifikasi. Hasil dari penelitian ini menunjukkan bahwa gaya komunikasi yang dilakukan oleh para SPG lebih didominasi oleh komunikasi nonverbal seperti menunjukkan ekspresi wajah yang ramah, kontak mata dengan konsumen, postur tubuh yang ideal, pakaian dan riasan yang senada, mengatur kedekatan fisik dengan konsumen, dan penggunaan waktu sebaik mungkin.
Tradisi dan Status Sosial dalam Penetapan Mahar Perkawinan di Gampong Mamplam Aceh Utara M. Husen M. R.; Hamdani Hamdani; Ratri Candrasari
Jurnal Ilmu Sosial dan Ilmu Politik Malikussaleh (JSPM) Vol 3, No 1 (2022): Memperkuat Politik Kebangsaan dan Keindonesiaan
Publisher : FISIP Universitas Malikussaleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/jspm.v3i1.6224

Abstract

This study discusses the procedure for determining the dowry in the Acehnese marriage tradition. Then the influence of social status on the value of the dowry for women in Mamplam Village, Nibong District, North Aceh Regency. We have used a qualitative approach in this study. Some data was collected by interview techniques. Analysis techniques use data reduction, data presentation, and draw conclusions or verification. The results showed that the procedure for determining the dowry in Gampong Mamplam was carried out by an application process mediated by Seulangke. Seulangke serves as a liaison between the groom and the bride. If the application from a man is accepted by the woman and her family, then after a while the process is followed up to the delivery of a dowry for the woman from the family of the man who is applying. The dowry in marriage is determined by the parents of the woman or based on the results of family deliberation. Then the value of the dowry is also strongly influenced by social status, namely the level of education and the level of wealth. If the woman comes from a rich family then the amount of dowry is quite high, it can reach the value of 20-25 mayam gold. Meanwhile, for women who come from simple families, the amount of dowry is relatively less, only around 10-15 mayam gold.
Google Classroom as Educational Communication Media (Study at SMA Negeri 2 Percontohan Karang Baru) Afriani Eka Mulyana; Ratri Candrasari
Jurnal Ilmu Sosial dan Ilmu Politik Malikussaleh (JSPM) Vol 2, No 2 (2021): Multidimensi Problematika Masyarakat
Publisher : FISIP Universitas Malikussaleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/jspm.v2i2.5037

Abstract

This study aims to determine the role of Google Classroom as an alternative media in SMA Negeri 2 Percontohan Karang Baru. Google Classroom is an example of new media that is now widely used in education. This Google Classroom also has many features that make it easier for users to carry out the learning process even though it is not face-to-face. Teachers and students who use Google Classroom also find it helpful to have features that make the learning process easier at SMA Negeri 2 Percontohan. This study used a descriptive qualitative approach, with research data collected through observation, semi-structured interviews with several informants, and documentation. At SMA Negeri 2 Percontohan, teachers play an active role in the establishment f an effective communication process during the learning process. The results showed that the use of Google Classroom in SMA Negeri 2 Percontohan Karang Baru had a positive impact and was quite effective. Both teachers and students admit that it is not too difficult to use Google Classroom as beginners. Teachers and students also feel helped to do online learning with this Google Classroom. The features in Google Classroom are also easy to use.  ABSTRAKPenelitian ini bertujuan menggambarkan peran Google Classroom sebagai media alternatif pada SMA Negeri 2 Percontohan Karang Baru. Google Classroom merupakan salah satu contoh new media yang sekarang banyak dipergunakan dalam pendidikan. Google Classroom memiliki banyak fitur yang memudahkan pengguna dalam melakukan proses pembelajaran walaupun tidak melalui tatap muka secara langsung. Guru dan murid yang menggunakan Google Classroom juga merasa terbantu dengan adanya fitur yang memudahkan proses pembelajaran di SMA Negeri 2 Percontohan. Penelitian ini menggunakan pendekatan kualitatif deskriptif, dimana data dikumpulkan melalui observasi, wawancara semi terstruktur, dan dokumentasi. Temuan lapangan yaitu para guru di SMA Negeri 2 Percontohan berperan aktif dalam terjalinnya proses komunikasi yang efektif selama proses pembelajaran. Penggunaan Google Classroom di SMA negeri 2 Percontohan Karang Baru memiliki dampak positif dan cukup efektif. Selama proses pembelajaran guru dan siswa sama-sama mengaku bahwa tidak terlalu sulit dalam menggunakan Google Classroom ini sebagai pemula. Guru dan siswa juga merasa terbantu melakukan pembelajaran secara daring dengan adanya Google Classroom. Fitur-fitur yang ada pada Google Classroom juga mudah digunakan.
Co-Authors Afriani Eka Mulyana Anismar Anismar Hamdani Hamdani M Husen MR Sitti Thursina