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Community Partnership Program on Business of Food Processed Based on Cocoa Commodity Pawana Nur Indah; Sri Widayanti; Indriya Radiyanto
AJARCDE (Asian Journal of Applied Research for Community Development and Empowerment) Vol. 2 No. 1 (2018)
Publisher : Asia Pacific Network for Sustainable Agriculture, Food and Energy (SAFE-Network)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29165/ajarcde.v2i1.4

Abstract

The purpose of Community Partnership Program (CPP) by the team from UPN "Veteran" East Java is to give a touch of science and technology on community activities. This CPP is intended to accelerate the creative economic activities of the community, by providing skills training in producing various cocoa-based foods and beverages. The method used in facilitating the improvement of skills of farmers community in micro enterprises in the processing of local products in the form of cocoa powder and fat is to conduct training Lecture and practice method is the basic theory in the operation of post harvest equipment of cocoa beans. In addition, the materials used in producing foods and drinks based on the hygiene of cocoa, nutritional value and the acceptable to the community and have an economical added value. It also provides mentoring with simple management materials and marketing to foster an understanding of entrepreneurship and the sustainability of business activities and the marketing of results. Based on the above facts, the purpose of the community service program that has been implemented is expected to increase the selling value of cocoa products, and the people's income in the region
FAKTOR YANG MEMPENGARUHI PERILAKU KONSUMEN BUAH IMPOR Sudiyarto Sudiyarto; Ramdan Hidayat; Sri Widayanti
Jurnal Sosial Ekonomi Pertanian (J-SEP) Vol 1 No 2 (2007)
Publisher : University of Jember

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Abstract

Consumers hold important role in determination whether the product has superiority or not. The overflowing or import fruits affected to a strong competition between local and impor fruits.  Although local fruit seemingly lost in the competing with import fruits, however the consumer (especially city consumer) is the final determiner who act the jury to judge the kind of fruit that is superior through multi attribute judgement. The research objected was to analyze the influece of the factors namely culture, social enviroment, individual, psychological and marketing strategy toward consumer’s attitude in purchasing fruits to show ‘competitive value’ of local fruit toward impor fruits. This research purposely conducted in Surabaya as one of the final destinations for fruit marketing with fruit’s consumer as a respondent and using survey method.  Sample taken of 140 responden from five Surabaya areas. Data collection conducted by interviews and direct obsevation toward several research object. This  research analyzed by Structural Equation Modelling (SEM). The result shows that on import fruits, changing culture and the increasing of individual characteristic significally significant effect to consumer behaviour in import fruits consumtion. Furthermore, the consumer  achievement behaviour statistically significant support to vendor to take  “marketing strategi”   Keywords : Consumer Behaviour, Import fruits, Structural Equation Modelling
PERILAKU KONSUMEN PENIKMAT KOPI TUBRUK DAN KOPI INSTAN Sudiyarto Sudiyarto; Sri Widayanti; Dya Maretya Kresna
Jurnal Sosial Ekonomi Pertanian (J-SEP) Vol 6 No 3 (2012)
Publisher : University of Jember

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Abstract

The levels of Indonesian domestic coffee consumption increases more and more; this is related to consumer behavior, living standards improvement and lifestyle shift of urban people as in Surabaya. Each year coffee processing industry continues to grow in line with market demand. The purpose of this study was to: 1) describe the type of product and the known and favored coffee brand, 2) analyze consumer behavior in purchasing or consuming mud coffee and instant coffee. The research was conducted in Surabaya in March-April, 2012. This research applied qualitative-descriptive analysis. The coffee brand available in all traditional stores and minimarkets was only one brand of coffee (Kapal Api brand), while the coffee brands which were available in minimarket but were not available in traditional stores/food stalls were 4 brands of coffee. The coffee lovers bought coffee mostly in food stalls. Further, consumers enjoyed coffee at home, while the type of coffee mostly chosen was in form of original coffee powder, and the time to enjoy coffee was most frequently at night. Consumers enjoyed coffee for 2 cups/day in average. The consumer considerations in choosing coffee were influenced by flavor and external factors, mostly due to friendship effect. 55.00 percent of consumers preferred mud coffee. Keywords: consumer behavior, coffee, type (mud, instant) and brand.
KAJIAN EKONOMI PADA USAHATANI PADI ORGANIK DI DESA SUMBERNGEPOH KECAMATAN LAWANG KABUPATEN MALANG Sri Widayanti; Nuriah Yuliati
Jurnal Sosial Ekonomi Pertanian (J-SEP) Vol 1 No 2 (2007)
Publisher : University of Jember

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Abstract

Organic farming is farming that use natural resources input. Recently, organic farming massively conducted by farmer because the demand of output is quite increase. The organic rice is the one of organic farming. The aim this research were (1) to compare and analyze both the cost structure and the income structure between organic rice and anorganic rice farm in Sumberngepoh, (2) to compare and analyze both economic and technic efficiency in  organic and anorganic rice farm in Sumberngepoh. The analyze method that used in this research is multiple linear regression by Cobb-Douglass approach. The research location is in Sumberngepoh, Lawang-malang is basedon that place is a cultivation area and also for central of organic rice development in Malang.  The result shows that In Sumberngepoh, the farming is started from seed selection which is good and filled out, seedling, planting, and treatment which consist of irrigation, weeding, manuring and controlling the pest and disease following the organic agriculture rules. Organic rice farming is more profitable and more efficient on technical than anorganic rice farming, the functional result of Cobb-Douglas production is gotten the organic rice efficiency index  as large as 360,68 and anorganic rice farming intercept as 153,121. Based on B/C ratio result is know that B/C ratio value of organic rice farm is 2,79 and anorganic rice farm is 2,42 Key words: organic rice, economic  efficiency and technic efficiency.
MAKNA FILOSOFIS KEMBAR MAYANG DALAM KEHIDUPAN MASYARAKAT JAWA Sri Widayanti
Jurnal Filsafat "WISDOM" Vol 18, No 2 (2008)
Publisher : Fakultas Filsafat, Universitas Gadjah Mada Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jf.3520

Abstract

AbstractKembar Mayang is one of the elements in a Javanesetraditional ceremony. The terminology of Kembar Mayang isknown in a form of janur (young coconut leaf) which is decorated with flowers and leaves in such manner on a banana bar. Kembar Mayang as a typical Javanese flowers arrangement can be seen on an engraving relief which is located on Prambanan temple and named as Kalpataru. The eldest form of Kembar Mayang can be found in Keraton Yogyakarta (Yogyakarta Palace) which is made by the year 1906 in the era of Sri Sultan Hamengku Buwono VII (King of Yogyakarta Palace). There has been many changes of Kembar Mayang style since the year 1950. In Javanese society Kembar Mayang has a philosophical meaning which expresses relation between human being and environment/ nature. Human being and nature/ environment have a cosmological bond. While the Kembar Mayang form shows the existence of aesthetic values,in fact, it is a medium of both human and his/ her ancestors to have a mutual relationship, especially for a king. Kembar Mayang functions as a witness of an event and a guardian. Symbolically Kembar Mayang is a witness of status change from a bachelor/virgin (single) to marital status. Kembar Mayang also can be used as a death witness. Therefore, there are two terms of Gagar Mayang for a witness of bachelor/ virgin passing away, and Kembar Mayang for a witness in marriage ceremony as a ceremonial medium.Keywords: Kembar Mayang, Gagar Mayang, Traditional ceremony, Aesthetic
Tinjauan Filsafat Seni terhadap Tata Rias dan Busana Pengantin Paes Ageng Kanigaran Gaya Yogyakarta Sri Widayanti
Jurnal Filsafat "WISDOM" Vol 21, No 3 (2011)
Publisher : Fakultas Filsafat, Universitas Gadjah Mada Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jf.3109

Abstract

The bridal make up and fashion of Yogyakarta’s style, namely Paes Ageng Kanigaran, is a sacred Paesan style in Javanese tradition that has come down through generations as a national heritage. Since the Yogyakarta’s Paes Ageng Kanigaran, with Ngayogyakarta Palace as its source, has standard rules or provisions, its principle meanings will not change. Various elements are used to construct or assemble bridal make-up and fashion of the Yogyakarta’s Paes Ageng Kanigaran; each of them as well as the whole of them has profound philosophical meanings.The interview is used in the field research for this study as a method of collecting data. The data are analysed using several methods, those are: descriptive, Verstehen, interpretative, hermeneutical, comparative, and heuristically methods.The results show that the contents/meanings of the Paes Ageng Kanigaran style are found in the elements used to organize the bridal make-up and fashion of Paes Ageng Kanigaran, while its external form constitutes the whole. The style always experiences growth for it contains aesthetic values as elements of the art of paes which can make someone looks differently beautiful (manglingi).Keywords: wedding dress, fashion, Paes Ageng Kanigaran, aesthetic
PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP MINAT BELI BUAH DAN SAYUR DI E-COMMERCE SAYURBOX SURABAYA PADA MASA PANDEMI COVID-19 Kanisius Karo; Teguh Soedarto; Sri Widayanti
Jurnal Ilmiah Mahasiswa Agroinfo Galuh Vol 9, No 2 (2022): Mei 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/jimag.v9i2.7545

Abstract

Buah dan sayur merupakan komoditas hortikultura unggulan di masa pandemi Covid-19 karena kandungan zat gizi mikro, vitamin, mineral dan serat pangan yang penting untuk menunjang kesehatan dan daya tahan tubuh. Aktivitas pembelian secara online melalui e-commerce marak dilakukan oleh konsumen di masa pandemi Covid-19 untuk mengurangi mobilitas ke luar rumah. Kualitas produk dan harga merupakan dua faktor yang dapat mempengaruhi minat konsumen untuk membeli buah dan sayur secara online melalui e-commerce. Tujuan dari penelitian ini adalah untuk menganalisis pengaruh kualitas produk dan harga terhadap minat beli buah dan sayur di e-commerce Sayurbox Surabaya pada masa pandemi Covid-19. Metode analisis yang digunakan adalah Structural Equation Modeling berbasis Partial Least Square (SEM-PLS). Data primer dikumpulkan melalui kuesioner dan wawancara. Sampel berjumlah 40 orang responden yang ditentukan melalui teknik nonprobability sampling berupa purposive sampling. Hasil penelitian menunjukkan bahwa kualitas produk mempunyai pengaruh positif namun tidak signifikan terhadap minat beli. Sedangkan harga mempunyai pengaruh positif dan signifikan terhadap minat beli.