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All Journal Journal of Economic, Bussines and Accounting (COSTING) JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS
Daenulhay Daenulhay
Universitas Muhammadiyah Tangerang
Economics, Econometrics & Finance

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Pengaruh Pengembangan Pegawai, Komitmen Dan Kepuasan Kerja Terhadap Kinerja Pegawai Dalam Implementasi Online Sistem Ena Sugriana; Daenulhay Daenulhay; Imam Muttaqin; Cahyani Kurniastuti
Journal of Economic, Bussines and Accounting (COSTING) Vol 5 No 2 (2022): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v5i2.3340

Abstract

This study aims to determine the magnitude of the influence of employee development variables, commitment, and job satisfaction on employee performance variables in the implementation of the online system at SMAN 23 Tangerang Regency. The vision of SMA Negeri 23 Tangerang Regency is the realization of graduates who are characterized, intelligent and competitive, while the mission of SMAN 23 Tangerang Regency is: To form a generation of intellectual intelligence, emotional intelligence, creative, skilled and dedicated and have high social sensitivity, motivate students to become individuals independent so that academic and non-academic achievements can be realized, forming students who are able to compete in the global era, developing faith and piety so that they become a source of wisdom in acting, increasing the ability and professionalism of teachers and employees as well as developing systems, organizations, administrative and participatory management through science and technology. technology to create quality schools. The method used in this study is a quantitative method, with 44 employees as respondents at SMAN 23 Tangerang Regency. Data analysis with multiple linear regression model, so as to obtain the results of employee development and job satisfaction have an effect on employee performance at SMAN 23 Tangerang Regency. Keywords: Employee Development, Commitment, Job Satisfaction, and Employee Performance
The Role Brand Image and Location on Buying Interest Instagram Social Media at Coffee Shop in Tangerang City Putra Pratama; Daenulhay Daenulhay; Imam Muttaqijn
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol 12 No 1 (2024): Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis - Juli 2024
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaemb.v12i1.5838

Abstract

This study aims to find out determine the number of influence of the variable brand image, location, on buying interest through instagram social media at Coffee Shops in Tangerang City. The method of this study is quantitative, with respondents all consumers Coffee Shop Tangerang City Case Study in Kala Coffee & Eatery and Kedai Seruput, which numbered 100 persons. The technique analysis used is simple and multiple linear regression analysis, with hypothesis testing methods, namely t-test and F-test. The results of hypothesis testing state that partially or simultaneously Brand Image, Location, and Buying Interest variables positive and significant effect on the Instagram Social Media variable, with the number of influence of each partial effect being 24% and 19%. However, the magnitude of the simultaneous influence on the independent variable on Purchase Interest is 46.6%, while the remaining 53.4% ​​is influenced by other factors not examined in this study. The influence of Brand Image and Location using the role of Social Media effectively affects consumer buying interest will increase.
Co-Authors Cahyani Kurniastuti Ena Sugriana Imam Muttaqin Muttaqijn, Muhammad Imam Putra Pratama