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All Journal Journal of Research in Business, Economics, and Education Jurnal Ekonomi
Sarmauli Hanny Siagian
Universitas Mikroskil
Economics, Econometrics & Finance Social Sciences

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The Study Of Customer Satisfaction in Murah Rezeki Motorcycle Workshop Stabat, Sumatera Utara Sarmauli Hanny Siagian; Nasrul Effendy; M. Umar Maya Putra; Kevin Huang
Journal of Research in Business, Economics, and Education Vol. 4 No. 1 (2022): February
Publisher : Kusuma Negara Business School

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Abstract

The development of the automotive industry has not been matched by the existence of workshops for motorcycles. In some areas, the number of workshops cannot cover the needs their need as to. the customer satisfaction so that in this study is needed to indicate the variable observed such as service quality, price, and location in Murah Rezeki Motorcycle Workshop Stabat, either simultaneously or partially. The type of research used in this research is descriptive research with a quantitative approach. The sampling technique used incidental sampling method with a total sample of 96 respondents. The data analysis method is the multiple linear regression analysis. The result found that the variables of service quality, price, and location partially and simultaneously affect customer satisfaction. The result of the coefficient of determination is 35%. It shows that the variables consisting of service quality, price, and location affect the customer satisfaction variable by 35.0%, while the remaining 65% is explained by other variables not examined in this study.
Effect of Current Ratio and Activity Ratio on Profitability in Food and Beverage Companies Listed on the Indonesia Stock Exchange (2018-2021) Niarita Bukit; Sarmauli Hanny Siagian; Susan Grace V Nainggolan
Jurnal Ekonomi Vol. 12 No. 01 (2023): Jurnal Ekonomi, 2023 Periode Januari - Maret
Publisher : SEAN Institute

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Abstract

Today's people are increasingly liking and enjoying packaged food and drinks, in addition to the delicious and delicious taste, plus it is practical when taken anywhere. This is what triggers the growth and development of this industry. Thus it is necessary to measure the level of performance and to measure the performance of these companies is to use the SPSS 20 tool which uses company data that provides food and beverages listed on the Indonesia Stock Exchange to producetests run on the data show that Profitability is not significantly affected. This means that there is no correlation between variables.Liquidity variable (X1) of 0.789 is less than t table 2.026 or the significance value of the Liquidity variable 0.435 is more than 0.05. Likewise with the activity ratioThe activity variable has a t value of -0.331 which is smaller than the t table of 2.026 or the sig.t value of the activity variable is 0.743. This means that activity has no significant effect on profitability. Likewise simultaneously with a significance level of 0.731. F count <F table is 0.316 <3.24 when compared with F table at the 5% confidence level. Fcount <F table, it can be concluded that it has no effect
Co-Authors Kevin Huang Muhammad Umar Maya Putra Nasrul Efendi Niarita Bukit Susan Grace V Nainggolan