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All Journal Jurnal Ilmiah Mahasiswa Ekonomi Manajemen FIDUSIA : JURNAL KEUANGAN DAN PERBANKAN Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Al-Sharf: Jurnal Ekonomi Islam Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Journal of Management and Business Expensive: Jurnal Akuntansi dan Keuangan Moneter : Jurnal Keuangan dan Perbankan Journal of Management, Economic, and Accounting
Ahmad Amin Dalimunthe
Universitas Islam Negeri Sumatera Utara
Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences

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Journal : Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan

 1 
Marketing Strategy for Islamic People's Financing Bank (BPRS) Products at PT BPRS Puduarta Insani Amelia Azura; Ahmad Amin Dalimunthe
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 3 (2022): Juli
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v3i3.605

Abstract

Marketing Strategy is a strategy or fundamental approach taken by companies in completing advertising activities. Before formulating a company strategy, it is necessary to have a plan or a goal to be achieved. The rapid development in the banking world requires Islamic banks that are present in the midst of conventional banks to be able to survive and compete and continue to improve competencies in order to attract customer trust and interest in the quality of products and services available at these Islamic banks. With the increasing interest of customers to switch to Islamic banks, it will certainly increase the achievement of sales targets for the products offered. The research was conducted to determine the marketing strategy in achieving the target at..PT. BPRS..Puduarta..Insani.
Islamic Banking Methods When Facing Increased Gold Pawn Production at Sharia Bank KC Kabanjahe Nurianti Rahmadani; Ahmad Amin Dalimunthe
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 3 (2022): Juli
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v3i3.638

Abstract

The implementation of gold pawning is part of Islamic financial institutions in 2011-2012, the level of pawning is very large but can help supply customers. This research aims to find out how Islamic banking is when dealing with developers of gold pawning production. In the face of increased production of gold pawnshops, the problem that occurs is the production of gold pawnshops, and the assumption given by the Islamic bank KC Kabanajahe to overcome these problems. The method used in this research is a qualitative method using primary data in the form of documents and slides related to gold pawn financing, while for secondary data in the form of information from the internet, books, journals, theses, articles and other literature. Based on the results of the research that has been done, it is concluded that the strategy adopted in dealing with the development of gold pawn products is in accordance with the theories and methods of developing innovations for Islamic banking products and in dealing with the problems of developing gold pawning products that occur, the Islamic bank KC Kabanajahe fulfills regular trends for programs by supplying customers, advancing the increase in gold pawning for products belonging to the Islamic bank KC Kabanajahe by persisting Mitigation of payments for payments that are met..
Co-Authors abdi jaya Alwan Azhari Amelia Azura Aqwa Naser Daulay Dani Rahman Desvira Utami Rahmadini Maulana Iskandar Maylin Azzahra Muhammad Arif Muhammad Iqbal Pane Nur Fadhilah Ahmad Hasibuan Nurianti Rahmadani Rahmah Sudana Siregar Wardah T. Simamora Yenni Samri Julianti Nasution