Garuda - Garba Rujukan Digital

Strategi Bisnis yang Harus Dipahami oleh Pengusaha Mutiara Sawitri Pane; Zuhrinal M. Nawawi
MES Management Journal Vol. 1 No. 2 (2022): MES Management Journal
Publisher : MES Bogor

As an entrepreneur, it is necessary for him to have knowledge related to strategies in running his business. Because by making the right strategy, he will benefit as expected, and vice versa with the wrong strategy will cause losses for business owners and even allow entrepreneurs to go bankrupt. Of course, every entrepreneur does not want to experience bankruptcy or big losses. For this reason, it is necessary for entrepreneurs to understand strategies in doing business as a way to achieve success. This study will explain the various strategies that entrepreneurs need to know in running their business. The method used in explaining the entrepreneur's strategy is descriptive qualitative in which the researcher will conduct a literature study to produce various references related to the strategies that entrepreneurs can go through to run their business. This research explains that there are many strategies that entrepreneurs can go through, including through digital, considering that today is thick with the digital world, so as an entrepreneur he will continue to run a business that can be reached by the younger generation because their world is generally through digital as a means of communication. Keywords: entrepreneur, business, digital, strategy

Minat Mahasiswa Berkarier di Lembaga Asuransi Prudential Syariah Binjai’ Studi Kasus Mahasiswa FEBI UIN Sumatera Utara Mutiara Sawitri Pane; Fauzi Arif Lubis
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol 4 No 2 (2023): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Sharia insurance is a collective effort by many people/parties to protect and assist one another by investments in the form of assets and/or tabarru, which provides a framework for dealing with specific risks through a sharia-compliant agreement. Sharia insurance encompasses both the financial services industry and the collection of public funds through premium collection. Members of the public who utilize insurance services are also covered against the possibility of a loss due to an unforeseen event or a person's death. Keywords : Readability, Sharia Insurance Student, Career, Insurance Agency

Strategi Bisnis yang Harus Dipahami oleh Pengusaha Mutiara Sawitri Pane; Zuhrinal M. Nawawi
ManBiz: Journal of Management and Business Vol 2 No 2 (2023): ManBiz: Journal of Management and Business
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

As an entrepreneur, it is necessary for him to have knowledge related to strategies in running his business. Because by making the right strategy, he will benefit as expected, and vice versa with the wrong strategy will cause losses for business owners and even allow entrepreneurs to go bankrupt. Of course, every entrepreneur does not want to experience bankruptcy or big losses. For this reason, it is necessary for entrepreneurs to understand strategies in doing business as a way to achieve success. This study will explain the various strategies that entrepreneurs need to know in running their business. The method used in explaining the entrepreneur's strategy is descriptive qualitative in which the researcher will conduct a literature study to produce various references related to the strategies that entrepreneurs can go through to run their business. This research explains that there are many strategies that entrepreneurs can go through, including through digital, considering that today is thick with the digital world, so as an entrepreneur he will continue to run a business that can be reached by the younger generation because their world is generally through digital as a means of communication. Keywords: entrepreneur, business, digital, strategy

Strategi Manajemen Komunikasi Dalam Upaya Meningkatkan Penjualan Produk Asuransi Tri Azmi Ramadhani; Mutiara Sawitri Pane; Rifaldi Ahmad Nasution; Rio Rifki Panggabean; Zainarti Zainarti
Dakwatussifa: Journal of Da'wah and Communication Vol. 2 No. 2 (2023): Dakwatussifa: Journal of Da'wah and Communication
Publisher : STIT Sirojul Falah Bogor

The idea behind marketing is finding out what customers want and need. As a result, to provide various product-related information to customers, marketers must be able to formulate policies that are supported by effective communication. As a result, designing consumer behavior requires a deeper understanding of communications, particularly marketing communications. This study aims to explain the field of marketing communications. Interacting with others can be made simpler by the availability of communication. There is no process of human life without communication. In other words, for everyone to achieve their goals, communication is essential for the exchange of ideas. Advertising, vendors, signs, shops, displays, product packages, free samples, coupons, giveaways and other marketing communication tools are examples. Impact marketing can also result in viral marketing via social networks such as Facebook due to shifts in consumer behavior. You can proceed both ways at any time and from any location thanks to it. . Keywords: Marketing Communication, Marketing, Consumer Behavior.

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