Article Per Year (5 Year)
p-Index From 2019 - 2024
0.444
P-Index
This Author published in this journals
All Journal Journal Cerita: Creative Education of Research in Information Technology and Artificial Informatics MAVIB Journal : Jurnal Multimedia Audio Visual and Broadcasting
Mochammad Febrianto
Universitas Raharja
Arts Computer Science & IT Control & Systems Engineering Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Video Profile Sebagai Sarana Promosi Pada Pesantren Tahfizh Daarul Qur'an Tangerang Karunia Suci Lestari; Putri Rahayu Ningsih; Mochammad Febrianto
Jurnal MAVIB Vol 3 No 2 (2022): MAVIB Journal - Agustus 2022
Publisher : Universitas Raharja

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1535.979 KB) | DOI: 10.33050/mavib.v3i2.2180

Abstract

Meningkatkan peminat disuatu lembaga memanglah sangat membutuhkan penawaran media promosi agar lebih dikenal jauh oleh masyarakat yang melihat. Salah satunya Pesantren Tahfizh Daarul Qur’an yang kini membutuhkan penawaran media promosi untuk meningkatkan performa pesantren melalui video profile untuk kalangan calon santri yang sedang mencari pesantren yang berkualitas. Pesantren ini menggunakan sistem berbasis kurikulum pendidikan Nasional dan kurikulum pesantren yang berada di Kampung Qur’an Ketapang, Cipondoh Kota Tangerang. Video Profile sangatlah berperan penting sebagai strategi pemasaran baru di Pesantren Tahfizh Daarul Qur’an, yang sebelumnya pesantren ini hanya menggunakan promosi media cetak. Terdapat beberapa metode yang dipakai, antara lain: Pengumpulan data, menggunakan software Adobe Premiere, Adobe Audition, Adobe After Effect, dan Konsep Produksi Media. Penelitian ini bertujuan untuk media video promosi Pesantren, dalam membantu marketing memberikan informasi, fasilitas, dan keunggulan seputar pesantren sehingga dapat menarik peminat bagi calon santri di seluruh Indonesia.
Media Video Company Profile Sebagai Sarana Informasi Dan Promosi Pada PT Putra Karya Jasa Usaha Lusyani Sunarya; Mochammad Febrianto; Qathrunnada Salsabil
Journal Cerita: Creative Education of Research in Information Technology and Artificial Informatics Vol 9 No 1 (2023): Journal CERITA : Creative Education of Research in Information Technology and Art
Publisher : UNIVERSITAS RAHARJA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1063.148 KB) | DOI: 10.33050/cerita.v9i1.2661

Abstract

Video media is the most important part for entrepreneurs, one of which is video media that can describe a company's identity, such as a company profile. This video simultaneously provides information and promotions to the market the company wants. One company that requires a company profile is PT. Putra Karya Jasa Usaha, namely an autobus company with a head office named Putra KJU, which is headquartered in the Commercial Lot, Jl. Citra Raya Boulevard No. 4, Tangerang Regency. The problem is, previously the media only used social media and print media, the concept of which was very simple. Since the 2020 pandemic, there has been a decrease in relations by 18.8% and the number of passengers has decreased by 61.6%. In contrast, the company had 16 associations in the previous year, as well as 751,463 passengers in a year. This motivated Putra KJU to make a company profile video as a promotional and information medium to provide an overview of the profile and services they offer to prospective passengers or clients. The method for making a company profile video is data collection, media design, and the Media Production Concept (KPM). Through this company profile video, Putra KJU can introduce corporate identity and help with marketing so that it is better known to many people.
Co-Authors Karunia Suci Lestari Lusyani Sunarya Putri Rahayu Ningsih Qathrunnada Salsabil