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All Journal MITRA: Jurnal Pemberdayaan Masyarakat PUSAKA: Journal of Tourism, Hospitality, Travel and Business Event Journal of Mandalika Review
Surayyal Hizmi
Politeknik Pariwisata Lombok
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Public Health Social Sciences Other

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The Role of Quality Human Capital and Planning Strategies in Achieving Event Sustainability in Lombok Surayyal Hizmi; Satria Rusdy Wijaya; Nawawi
Journal of Mandalika Review Vol. 1 No. 1 (2022): Journal of Mandalika Review
Publisher : Politeknik Pariwisata Lombok

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (308.542 KB) | DOI: 10.55701/mandalika.v1i1.1

Abstract

Background: The success of implementing a sustainable event in a tourist destination cannot be separated from the influence of the quality of human resources (human capital) and planning strategies. However, studies of the interdependence between human capital and planning strategies in achieving successful implementation of sustainable events, especially on the island of Lombok, are still limited Methodology: This study aims to examine and analyze the extent to which aspects of human capital and strategic planning play a role in optimizing the implementation of events on the island of Lombok. The method used is a literature review from journals and trusted sources, as well as problem analysis through in-depth interviews with resource persons involved in the implementation of the event. The focus of this study is to compare tourism events, namely the Bali Arts Festival (PKB) in Bali and the Bau Nyale Festival in Lombok Findings: The results of in-depth interviews with several sources show that the PKB held on the island of Bali is still superior in the number of enthusiasts and concepts than the implementation of the Bau Nyale Festival on the island of Lombok. This is shown by the length of the PKB implementation and the age of the PKB which has been going on in the past 4 decades ago. In addition, the main factor that affects the sustainability of PKB is the quality of human resources in the tourism sector on the island of Bali, which is superior to the island of Lombok, so as to be able to formulate effective and creative planning in packaging the event. To achieve the sustainability of the event in Lombok, it is necessary to increase human capital and appropriate planning strategies through counselling, training, and the availability of Meeting study programs. Conclusion: Human capital and strategic planning play important roles for achieving sustainable event to support the development of tourist destination. The result of comparison study between Bali Arts Festival and Bau Nyale Festival shows that Bali Arts Festival was greater than Bau Nyale festival in terms of numbers of visitors and implementation concepts. This was proved by the length of festival and number of tourists visiting. Bali Arts Festival has been run for about 40 years, while Bau Nyale Festival has been currently occurred in Lombok. In addition, human capital in Bali Arts Festival was greater showing in how well management applied during the event, so that, it is able to plan with a precise strategy in achieving sustainable event.
Peningkatan Kapasitas SDM di Kawasan Ekonomi Khusus (KEK) Mandalika dalam Mendukung event MOTOGP Surayyal Hizmi; Putri Rizkiyah; Herman; Achlan Fahlevi Royanow; Muhammad Aswad; Nawawi Nawawi
MITRA: Jurnal Pemberdayaan Masyarakat Vol. 7 No. 1 (2023): Mitra: Jurnal Pemberdayaan Masyarakat
Publisher : Institute for Research and Community Services

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/mitra.v7i1.4160

Abstract

The existence of Mandalika as a Special Economic Zone (SEZ) in Lombok, and as one of the super-priority destinations brings an opportunity to Indonesia, especially to recover from the impact of economic recession due to the Covid-19 pandemic and 8.0 Earthquake in West Nusa Tenggara province. One of the greatest opportunities is the international event of MOTOGP to be held in Mandalika Circuit for about ten years. As a vocational institution, Lombok Tourism Polytechnic conducted several programs to support the acceleration of tourism recovery, especially in the SEZ Mandalika and its supporting areas through increasing the capacity of human resources, particularly in SEZ Mandalika and its surroundings. These programs are workshops in hospitality service, technical guidance in creating foods and beverages from local sources, making beds, and improving skills in a foreign language. There were 120 targeted participants in this activity consisting of security personnel, street vendors, the manager or owner of SARHUNTA and homestays around SEZ Mandalika and its buffer areas. The duration of this project was 6 months, through observation, coordination, programming, implementation of workshop activities and technical guidance as well as gathering feedback from the conducted activities. After conducting the activities, most participants stated that the programs supported and facilitated their work, and they could improve their knowledge and skills in many aspects. However, intensive coaching is needed, especially in small groups to optimize the results of these programs.
Pengelolaan Pariwisata Berkelanjutan di Sekotong: Potensi dan Tantangan Surayyal Hizmi; Ilham Junaid
Pusaka: Journal of Tourism, Hospitality, Travel and Business Event Vol 5 No 2 (2023): Agustus 2023 – Januari 2024
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v5i2.258

Abstract

Sustainable tourism management is a crucial aspect that needs attention to improve the quality of destinations. Sekotong, an area in West Lombok regency, has a lot of potential that can be developed to support sustainable tourism, while studies on identifying the potential and implementing sustainable tourism in this area are still limited. This study aims to identify tourism potential in Sekotong as a tourism product and evaluate the implementation of sustainable tourism management in each destination of Sekotong. Data collection was carried out through the observation of four representative destinations, namely Mangrove Sekotong Tengah and Elak-Elak Beach representing marine tourism, Mareje Village for rural tourism, and 3 Gilis (Naggu, Tangkong, Sudak) representing island tourism. The research was conducted by observing the potencies of these destinations and then reviewing the implementation of the concept of sustainability. To obtain more information, researchers interviewed managers or tourism operators at each destination. The observation and interview referred to 4 pillars of the GSTC sustainable tourism standards. The results showed that there is a potential for cultural tourism products in Mareje village, marine and underwater tourism activities in 3 Gilis and Elak-Elak beach, as well as marine-based educational tours in Mangrove Sekotong Selatan. Referring to the 4 pillars in sustainable tourism, however, the management and provision of facilities need to be standardized and improved. In addition, several important strategies need to be implemented in improving the quality of these destinations such as synchronization among stakeholders and training in implementing destination management by considering all sustainable tourism concepts in accordance with the 4 pillars in the GSTC criteria.
Co-Authors Herman Herman Ilham Junaid Muhammad Aswad nawawi Nawawi Nawawi Putri Rizkiyah Royanow Achlan Fahlevi Wijaya, Satria Rusdy