Article Per Year (5 Year)
p-Index From 2019 - 2024
1.197
P-Index
This Author published in this journals
All Journal Jurnal Mata Pariwisata Jurnal Menata Jurnal Keker Wisata: Kegiatan Pengabdian Kepada Masyarakat
Dailami
Politeknik Pariwisata Batam
Arts Humanities Decision Sciences, Operations Research & Management Education Environmental Science Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Veterinary

Published : 7 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 7 Documents
Search

 1 
PENGARUH BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN DI AKASHIRO COFFEE Haufi Sukmamedian; Dailami; Nensi Lapotulo
JURNAL MATA PARIWISATA Vol. 1 No. 2 (2022): SEPTEMBER 2022
Publisher : PUSLITABMAS - BATAM TOURISM POLYTECNIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (535.495 KB)

Abstract

Purchasing decisions are consumer behaviors based on impulses and motivations that will then generate a sense of meeting needs. The user will have a reason in choosing the goods, then the customer will decide whether to buy the goods or not. For example, consumers have bought product A and are satisfied so that the consumer makes a purchase decision on product A. If consumers have no experience or have never tried a product then consumers tend to trust goods or products that are more familiar and trusted. Consumers tend to make the product brand image into an image before consumers choose and buy products. so the company must be able to attract the attention of consumers and must build a positive brand image in order to attract purchasing decisions. Brand image is the perception and confidence carried out by consumers, as reflected in the association that occurs in the customer impression.  The more positive the brand image owned by a company, the higher it is and the more confident it is for consumers to buy the product. This reason is reinforced by research by said that brand image can improve customer decisions in buying products.
KESIAPAN BUDAYA MASYARAKAT KOTA BATAM DALAM MENYAMBUT BATAM SEBAGAI KOTA WISATA Dailami; Moh. Thamdzir; Dewi Aurora Mikasari
JURNAL MATA PARIWISATA Vol. 1 No. 2 (2022): SEPTEMBER 2022
Publisher : PUSLITABMAS - BATAM TOURISM POLYTECNIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (410.7 KB)

Abstract

Batam City is one of the largest cities in the Riau Islands Province which has a very strategic location, is located on international shipping lanes which have a very close distance, and is directly adjacent to the Singapore Strait and the Malayasia Strait. Batam City was built and developed with the establishment of the Batam Authority Agency based on Presidential Decree No. 41 of 1973 concerning the Batam Island Industrial Area which is currently the Batam City Concession Agency. As an Industrial City, Batam City is certainly a magnet for all Indonesian people to come as job seekers or just visit Batam City. Batam City, which in the early 1970s only had a population of 6000 people at this time has experienced very rapid growth according to the records of the Batam City Population and Civil Registry Office in 2020 the population of Batam City reached 1,157,882 people. Having a very strategic location supported by international standard facilities, at this time Batam City has been transformed into a Modern City so that it becomes one of the national strategic tourist destinations. The people of Batam City, which are heterogeneous with various tribes, religions, and cultures, have their charm for tourists. Malay, Javanese, Minang, Batak, Bugis, Palembang, and almost all ethnic groups in Indonesia are in Batam City. Malay culture which is synonymous with Islam is still very strong in Batam City which later became the root of local culture. The traditional house of cut pyramids, lemmang dance, zapin dance, traditional clothes, traditional weapons, and traditional Malay songs have their treasures that are always displayed in every cultural performance. Having rich and cultural roots that are always open to visitors, friendliness, courtesy, and modesty, and having very adequate infrastructure facilities are the main capital for the Batam City Government in developing Batam City tourism. So according to the records of the Batam City Tourism Office, in 2019 before the COVID-19 pandemic outbreak hit, the number of domestic tourist visits to Batam reached 6 million people and foreign tourists reached 1.9 million people.
ANALISA MENU ENGINEERING “BEVERAGE” DI MOMOO JUICE BAR & COFFEE WINDSDOR KOTA BATAM Jeheil Lontaan; Dailami; Wahyudi Ilham; Syailendra Reza Irwansyah Rezeki
JURNAL MENATA Vol. 1 No. 2 (2022): NOPEMBER
Publisher : Puslitabmas Batam Tourism Polytecnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (297.917 KB)

Abstract

A food and beverage business requires a product to sell, namely a menu, a menu needs to be evaluated periodically to find out if the menu has increased or decreased. This study aims to determine the advantages and popularity of a menu using Menu Engineering theory and data processing with qualitative data as support. Menu Engineering theory uses 2 techniques, namely Menu Mix and Contribution Margin. This study provides results from 81 drink menus offered by MoMoo Juice Bar and Coffee Windsor, there are 28 menus or 34.57% in the star category, 13 menus or 16.05% in the plowhorse category, 21 menus or 25.93% in the category puzzle, and 19 menus or 23.46% in the dog category. Evaluation of the menu according to the classification is highly recommended to the management to increase business profitability.
PENGARUH DESAIN INTERIOR TERHADAP MINAT PENGUNJUNG DI MARRIOTT HOTEL HARBOUR BAY KOTA BATAM Dailami; Moh. Thandzir; Haufi Sukmamedian; Nensi Lapotulo
JURNAL MATA PARIWISATA Vol. 2 No. 1 (2023): MARET 2023
Publisher : PUSLITABMAS - BATAM TOURISM POLYTECNIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/terapan_pariwisata_1

Abstract

Interior design is all about aesthetic value as well as providing comfort and appeal to visitors. In addition to increasing the attractiveness of visitors, the interior and layout arrangement can also increase the value of the existence of the place. The appearance and layout are important in creating a comfortable room and can also affect the mood, views and interest of buyers to visit the place. This study was made with the aim of describing the effect of interior design and layout on consumer attractiveness at Anchor Cafe & Roastery Batam. The method used by the researcher is a quantitative method.
KEBANGKITAN INDUSTRI HOSPITALITY DI KOTA BATAM PASCA PANDEMI COVID 2019 Dailami; Moh. Thandzir
JURNAL MATA PARIWISATA Vol. 2 No. 1 (2023): MARET 2023
Publisher : PUSLITABMAS - BATAM TOURISM POLYTECNIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/terapan_pariwisata_6

Abstract

Batam City, which at the beginning of its development was the establishment of the Batam Authority Board with the issuance of Presidential Decree No. 41 of 1973 concerning the Batam Island Industrial Area, which is currently the Batam City Concession Agency, has a strategic location, supported by good infrastructure facilities so that Batam City is the prima donna for domestic and foreign tourists. According to data from the Batam City Government, the number of tourist visits in 2019 before the Covid 19 Pandemic hit reached 6 million domestic tourists and 1.9 million foreign tourists. The Covid 19 pandemic that hit all countries in the world has eroded the Batam City tourism sector due to the imposition of health quarantine by every country with restrictions on people's movements and gatherings. At this time, after the 2019 covid pandemic, all parties, both the community in general, the government and tourism business people, hope and work hard to restore the Batam City tourism industry so that it can recover as before. Of course the support and development of the hospitality industry is an important factor for the advancement of Batam City tourism. The hospitality industry is a type of business or business that prioritizes customer satisfaction by being friendly, sincere and loving. The hospitality industry needs to pay attention to comfort by providing the best service, cleanliness, and so on other support such as the best food and drinks.
PELATIHAN SADAR WISATA MASYARAKAT DESA WISATA PANDANG TAK JEMU KAMPUNG BAKAU SERIP KELURAHAN SAMBAU KECAMATAN NONGSA KOTA BATAM Moh. Thamdzir; Dailami; Baktivilo Sianivar
JURNAL KEKER WISATA Vol. 1 No. 1 (2023): JANUARI 2023
Publisher : PUSLITABMAS-Politeknik Pariwisata Batamc

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/jkw.v1i1.69

Abstract

Sapta Pesona began to be used and campaigned as a condition that must be realized in every tourist destination as well as natural, cultural, man-made and speciаl interests. Sаptа Pesonа is expected to creаte а comfortаble visitsto creаte а good impression for every tourist who comes. One of the destinаtion thаt is closely relаted to the community is а tourist villаge. In the tourist villаge, the аpplicаtion of the concept of tourism аwаreness аnd Sаptа Pesonа becomes аn importаnt thing in the bаse of its development to be аble to encourаge public аwаreness аs а good host. In аddition, the аpplicаtion of Sаptа Pesonа will аttrаct tourists to visit the plаce so it will rаise the community’s postion аs the recipient of mаximum beneficiаries from the effort.
Bakti Sosial Di SMA Negeri 03 Kota Batam Provinsi Kepulauan Riau Dailami; Tirta Mulyadi; Haufi Sukmamedian
JURNAL KEKER WISATA Vol. 1 No. 2 (2023): JULI 2023
Publisher : PUSLITABMAS-Politeknik Pariwisata Batamc

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/jkw.v1i2.141

Abstract

Social service or better known as social service is an activity that manifests concern or a sense of humanity towards fellow human beings. Where with this activity we can attach our sense of kinship to other people. The word social includes both individuals and groups. Devotion can be interpreted as binding (binding) oneself to self or other selves. This bond is in the form of caring, a feeling of responsibility for the lives of others. Social service can mean giving something (to those who need a gift).
Co-Authors Baktivilo Sianivar Dewi Aurora Mikasari Haufi Sukmamedian Haufi Sukmamedian Jeheil Lontaan Moh. Thamdzir Moh. Thamdzir Moh. Thandzir Nensi Lapotulo Nensi Lapotulo Syailendra Reza Irwansyah Rezeki Tirta Mulyadi Wahyudi Ilham