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Optimalisasi Pemberdayaan dan Pengoranisasian Sumber Daya Manusia untuk Meningkatkan Mutu Lembaga Pendidikan Islam Pepen Supendi; Ali Zainudin; Afni Fauziyah Saepulloh
Tadbir: Jurnal Manajemen Dakwah Vol 4 No 4 (2019): Tadbir: Jurnal Manajemen Dakwah
Publisher : Jurusan Manajemen Dakwah, Fakultas Dakwah dan Komunikasi, UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/tadbir.v4i4.3212

Abstract

This study explores organizational values ​​in education and how they are important to achieve the goals of educational institutions. To ensure that instructional objectives are fully achieved, educational institutions must have a structure. The actions of the principal showing excessive (authoritarian) power can be avoided with the organization, and the work environment can be more lively because of the responsible involvement of all parties involved. In Islam, trust should be given to those who have rights, i.e. those with management and intellectual abilities, and these people should be mandated in certain positions according to their qualifications.
Manajemen Strategi Pemasaran Jasa Pendidikan Raudhatul Athfal Al-Muqoddasah Cimaung Afni Fauziyah Saepulloh; Badrudin Badrudin
MANAZHIM Vol 5 No 1 (2023): FEBRUARI
Publisher : Manajemen Pendidikan Islam STIT Palapa Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36088/manazhim.v5i1.2882

Abstract

Education is one of the most important aspects of human life. Education requires good management, because in it there are other individuals with different types of traits, characters and thoughts, who are both in the process of achieving the same ultimate goal, namely organizational goals. In fact, the goals of educational institution organizations are competing to become superior educational institutions. To achieve this goal, an initial strategy is needed in promoting the institution which is called marketing of educational services. Educational institutions compete in designing excellent programs that are very diverse in order to attract customers to send their children to these institutions. This study intends to reveal the strategy used by Raudhatul Athfal Cimaung in marketing educational services using descriptive qualitative research methods through the stages of data collection by observing, interviewing interested parties and analyzing institutional documents. The results of the study show that Raudhatul Athfal Al-Muqoddasah Cimaung has a superior program that instills good morals in early childhood. Where this age is the golden age of children where brain and physical growth and development grow and develop optimally. Furthermore, this study presents strategic management in the marketing of educational services according to the concept of the marketing mix, abbreviated as 7P, which includes Product, Price, Place, Promotion, People, Physical Evidence, and Process.
Peran Pondok Pesantren Khoirul Fataa Bandung Dalam Membina Calon Ulama Asy’ari Asy’ari; Acep Supardi; Afni Fauziyah Saepulloh
Gunung Djati Conference Series Vol. 36 (2023): Annual Islamic Education Management Conference 2023
Publisher : UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui bagaimana manajemen pesantren dan peran mereka dalam pembentukan calon ulama yang mampu berwirausaha. Penulis menggunakan pendekatan deskriptif kualitatif untuk menyelidiki masalah dalam penelitian ini. Informasi yang dikumpulkan melalui observasi, wawancara, dan dokumentasi kemudian dianalisis melalui Pengumpulan Informasi (informasi Pengumpulan), Reduksi Informasi (informasi Reduksi), Penyajian Informasi (informasi Penyajian), dan Penarikan Kesimpulan. Semua proses ini memastikan bahwa informasi tersebut akurat, sehingga penulis menggunakan triangulasi untuk menguji validitasnya. Hasil penelitian menunjukkan bahwa pimpinan Pondok Pesantren Khoirul Fataa Bandung telah mencoba menerapkan fungsi-fungsi manajemen untuk membina calon ulama dan meningkatkan kewirausahaan agrobisnis. Namun, pelaksanaan fungsi manajemen tersebut belum optimal, seperti perencanaan yang belum dicoba secara sistematis, pengorganisasian yang sudah tepat sasaran, penggerakan yang sudah optimal serta pengawasan yang sudah dicoba secara terprogram dan berkesinambungan