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All Journal Journal of Management Studies and Development
Maria Joy I. Idian
Camarine Sur Polytechnic Colleges, Camarines Sur, Philippines
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences

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Antecedent and Consequences of Mall Value Salman Faris Insani; Ariyani Wahyu Wijayanti; Usman Sudarmaji; Maria Joy I. Idian
Journal of Management Studies and Development Vol. 1 No. 01 (2022): Journal of Management Studies and Development
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (568.985 KB) | DOI: 10.56741/jmsd.v1i01.37

Abstract

This research contributes by using the concept and measurement of mall values to increase generalization, and to connect it with antecedent variables and their consequences. Variables measured in relation to the mall value concept in this study are shopping environments and consumer satisfaction. The respondents in this study were 210 mall shoppers at Hartono Lifestyle Mall Surakarta. The empirical results indicate mall value construct is an important issue on marketing strategy crafting in Hartono Lifestyle Mall Surakarta.
Co-Authors Ariyani Wahyu Wijayanti Salman Faris Insani Usman Sudarmaji