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All Journal Management Studies and Entrepreneurship Journal (MSEJ) Literasi: Jurnal Pengabdian Masyarakat dan Inovasi
Audrey Fairuz Herdiana
Universitas Pembangunan Nasional “Veteran” Jawa Timur
Decision Sciences, Operations Research & Management Other

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Sosialisiasi Pendidikan Hutan Sebagai Paru-Paru Dunia kepada Sekolah Dasar Negeri Pakal 1 Surabaya Susi Hardjati; Sasiska Rani; Dinda Meryssa Bella; Istiqomah Mahmudah; Delvira Permata Sari; Selen Chaterine Valencia; Audrey Fairuz Herdiana
Literasi: Jurnal Pengabdian Masyarakat dan Inovasi Vol 2 No 2 (2022)
Publisher : Pengelola Jurnal Politeknik Negeri Ketapang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (513.497 KB) | DOI: 10.58466/literasi.v2i2.544

Abstract

Forest is an ecosystem unit in the form of a stretch of land containing biological resources which are dominated by trees in communion with their environment, which cannot be separated from one another. Forests have many benefits for human life. These benefits can be seen in terms of ecology, hydraulics, economy, and health such as regulating forest climate, as the lungs of the world, preventing global warming, storing groundwater, and regulating water systems. In this case, socialization is carried out to elementary school students so that they can cultivate a caring attitude towards the forest from an early age. The socialization was held at SDN Pakal 1 Surabaya. The method used is the delivery of material through power points, the activities carried out include the delivery of material on the meaning of forests, how to conserve forests, and the consequences of not conserving forests. Socialization was also carried out in the form of audio- visual by showing short video clips about the importance of forests as the lungs of the world. This Community Service activity can be said to be successful because of the very good response and high enthusiasm from the students of SDN Pakal 1 Surabaya. Realizing the importance of this activity and the impact it can have in the future, it is hoped that this socialization activity can be continued to preserve forest sustainability starting at an early age.
Pengaruh E-WOM dan Potongan Harga Terhadap Perilaku Impulse Buying Audrey Fairuz Herdiana; Supriyono Supriyono
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 4 No. 3 (2023): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v4i4.2217

Abstract

Media sosial dan penggunaan e-commerce telah menjadi bagian dari kehidupan. Banyak masyarakat yang membicarakan suatu produk di media sosial dan banyaknya potongan harga pada aplikasi Shopee mengakibatkan tingginya tingkat pembelian impulsif pada penggunanya. Penelitian ini bertujuan untuk mengetahui pengaruh dari E-WOM dan potongan harga terhadap perilaku Impulse Buying. Populasi dari penelitian ini menarik sampel dengan metode nonprobability sampling teknik purposive sampling yaitu adalah pengguna dari aplikasi Shopee yang pernah membaca ulasan produk dan melakukan impulse buying di Kota Surabaya sebanyak 96 responden. Hasil dari penelitian ini menyatakan bahwa E-WOM berkontribusi pada perilaku Impulse Buying dan potongan harga berkontribusi terhadap perilaku impulse buying.
Co-Authors Delvira Permata Sari Dinda Meryssa Bella Istiqomah Mahmudah Sasiska Rani Selen Chaterine Valencia Supriyono Supriyono Susi Hardjati