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All Journal Advances in Global Economics and Business Journal Community Service Seminar and Community Engagement (COSECANT)
Muhammad Azriel
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Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering Other

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MEDIA PEMBELAJARAN TEMATIK BELAJAR SHOLAT MENGGUNAKAN AUGMENTED REALITY (AR) UNTUK SEKOLAH DASAR AL-QUR’AN MADANI KABUPATEN CIANJUR Nurwulan Fitriyanti; Rendy Munadi; Retno Hendriyanti; Arfianto Arfianto; Sussi Sussi; Muhammad Azriel; Mahardika Hanif Briantono; Nigo Wisnu Wijaya; Natasya Nurul Putri; Virginia Rosaline
Prosiding COSECANT : Community Service and Engagement Seminar Vol 2, No 2 (2022)
Publisher : Universitas telkom

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (540.383 KB) | DOI: 10.25124/cosecant.v2i2.18591

Abstract

Augmented Reality (AR) merupakan suatu inovasi multimedia dalam Pendidikan sehingga konten pembelajaran dapat ditampilkan lebih menarik jika dibandingkan dengan pembelajaran konvensiona. Materi tematik tata cara sholat adalah materi yang wajib dipelajari oleh semua tingkatan peserta didik dalam mata pelajaran agama islam. Sholat merupakan sebuah kewajiban dalam agama Islam sehingga harus diajarkan secara dini. Selama ini, peserta didik dalam mempelajari dan menguasai materi tata cara sholat menggunakan metode membaca dan menghafalkan. Metode konvensional yang digunakan ini cenderung membuat peserta didik jenuh, mengantuk, suasana belajar tidak menyenangkan berakibat pada pemahaman yang kurang. Pada pengabdian masyarakat di SDQ Madani, tim dosen dan mahasiswa menggunakan media Augmented Reality pada materi Tata Cara Solat dengan memanfaatkan smartphone, tim dosen membuat aplikasi Augmented Reality dan buku penanda Augmented Reality tersebut yang nantinya akan terproyeksikan objek secara 3D di aplikasi tersebut dengan mengarahkan kamera pada penanda di buku . Buku ini dan aplikasi ini kami beri nama Belajar Bersama AR (BEBAR). Pengabdian masyarakat yang telah dilakukan mendapatkan feedback yang baik dengan nilai 100%, artinya tujuan PKM ini sudah tercapai dengan baik.Kata Kunci: Augmented Reality, 3 Dimensi, BEBAR, , sholat, islam.
How does TikTok Shop Live Streaming Advertising Influence their Consumers' Purchase Intention? Ng Yee Xin; Zing Ying Ngieng; Noor Anis Batrisya; Noor Shahdeena; Muhammad Azriel; Muhammad Rezandi; Kadek Ayu Silvi Septya Dewi; Ramadisto Raez Naqvi
Advances in Global Economics and Business Journal Vol. 4 No. 1 (2023): Advances in Global Economics and Business Journal (AGEBJ)
Publisher : Global Academia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

With the progress of time, the use of online shopping platforms has increased tremendously in these years, especially during the Covid-19 pandemic. Live streaming advertising functionality is one of the most powerful marketing tools provided by e-commerce platforms to allow sellers to promote their products and services to e-commerce users through live streaming. As one of the most popular e-commerce platforms in Indonesia and as a rising e-commerce star in Malaysia, TikTok Shop has successfully used live-streaming advertising methods to increase its sales. This study was conducted to investigate the factors that influence consumers' purchase intentions in using live-streaming advertising methods through the TikTok Shop. Primary data and secondary data were needed for this project. A digital questionnaire is created and distributed to 200 respondents to collect data from them as the primary data for this paper. The findings demonstrated that TikTok influencer, interactivity, service quality, sales promotion for branded product, convenient, credibility and addiction influenced the purchase intention of TikTok users. Recommendations and implications were conveyed.
Co-Authors Arfianto Arfianto Kadek Ayu Silvi Septya Dewi Mahardika Hanif Briantono Muhammad Rezandi Natasya Nurul Putri Ng Yee Xin Nigo Wisnu Wijaya Noor Anis Batrisya Noor Shahdeena Nurwulan Fitriyanti Ramadisto Raez Naqvi Rendy Munadi Retno Hendriyanti Sussi Virginia Rosaline Zing Ying Ngieng