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All Journal Telaah Bisnis Share: Jurnal Ekonomi dan Keuangan Islam International Journal of Management Science and Application Bina Bangsa International Journal of Business and Management
Juhary Ali
Asia e University
Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Islamic Banking Loyalty in Indonesia: The Role Brand Image, Promotion, and Trust Basrowi Basrowi; Juhary Ali; Tulus Suryanto; Pertiwi Utami
Share: Jurnal Ekonomi dan Keuangan Islam Vol 12, No 1 (2023)
Publisher : Faculty of Islamic Economics and Business, Universitas Islam Negeri Ar-Raniry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/share.v12i1.15338

Abstract

This study aims to investigate the impact of brand image and promotion on customer loyalty in Islamic banking in Indonesia, with trust serving as a moderator variable. Specifically, the research aims to accomplish two objectives: (1) to examine the direct influence of brand image and promotion on trust and customer loyalty and (2) to investigate the indirect effect of brand image and promotion on customer loyalty through trust. The data were collected from 150 customers of Bank Syariah Indonesia, located in Jakarta Lenteng Agung Branch. To ensure the robustness of its findings, a rigorous quantitative analysis was conducted, utilizing structural equation modeling (SEM) and Smart PLS 3.3. The results indicate that each of the investigated variables holds statistical significance. In particular, it also reveals a partial direct relationship of brand image and promotion on trust. Moreover, the findings suggest that brand image and promotion have a significant influence on customer loyalty, either directly or indirectly through trust. Additionally, the study demonstrates a clear association between trust and customer loyalty. One of the original contributions of this study is the identification of trust's substantial mediating role in the relationship between brand image and promotion on customer loyalty at Bank Syariah Indonesia, Jakarta Lenteng Agung Branch.========================================================================================================ABSTRAK – Loyalitas Nasabah pada Perbankan Syariah di Indonesia: Peran Citra Merek, Promosi, dan Kepercayaan. Tujuan pada penelitian ini adalah untuk menganalisis pengaruh citra merek dan promosi terhadap kepercayaan, dimana kepercayaan sebagai moderatornya. Secara khusus, kajian ini mengkaji: 1) pengaruh citra merek dan promosi terhadap kepercayaan dan kepuasan pelanggan, dan 2) pengaruh tidak langsung dari citra merek dan promosi terhadap loyalitas pelanggan yang dimoderasi oleh kepercayaan. Data primer diperoleh melalui survey kepada 150 sampel nasabah pada Bank Syariah Indonesia KCP Jakarta Lenteng Agung. Untuk melakukan analisis kuantitatif yang bagus, kajian ini menggunakan pendekatan structural equation modeling (SEM) dan Smart PLS 3.3. Temuan kajian menunjukkan bahwa masing-masing variabel yang diteliti secara statistik menghasilkan nilai yang signifikan. Secara parsial, ada hubungan langsung antara citra merek dan promosi terhadap kepercayaan. Faktor-faktor tersebut juga berpengaruh signifikan terhadap loyalitas pelanggan, baik secara langsung maupun tidak langsung melalui kepercayaan. Selain itu, penelitian ini juga menunjukkan adanya hubungan yang nyata antara kepercayaan dan loyalitas pelanggan. Penelitian ini berkontribusi dalam mengidentifikasi signifikansi fungsi mediasi dari variabel kepercayaan pada hubungan antara citra merek dan promosi terhadap loyalitas pelanggan Bank Syariah Indonesia KCP Jakarta Lenteng Agung.
Analysis of the Influence of Competence and Work Culture on Employee Performance with Moderation of Exit Intentions: A Case Study at Bank Syariah Indonesia Anton Hindardjo; Muhammad Fikri Pratama; Juhary Ali
International Journal of Management Science and Application Vol. 1 No. 1 (2022): ijmsa
Publisher : Sultan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (551.861 KB) | DOI: 10.58291/ijmsa.v1i1.21

Abstract

Employee performance is the result achieved by a worker within a certain period of time. This study aims to determine, analyze and identify how much of the factors that influence the performance of employees at Bank Syariah Indonesia, Depok city branch by mediating intention to leave or resign. The method used in this research is quantitative method. The results showed that based on the results of the questionnaire test showed that the questionnaire data presented had met the validity and reliability requirements of the data. Based on the results of the outer model test using the smart PLS 3.3 application, namely the Convergent validity, Discriminant validity, and Composite reliability tests. The inner model test results show that all these factors.
An Integrative Framework of Job Performance Within Cooperative Organisation in Tanggerang Indonesia Adrial Adrial; Juhary Ali
International Journal of Management Science and Application Vol. 1 No. 2 (2022): ijmsa
Publisher : Sultan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/ijmsa.v1i2.79

Abstract

In the era of globalization, following several Covid-19 outbreaks, the industry is phasing out its mat recall from this plague. For this study, the author sent a questionnaire to a maximum of 206 participants to be analyzed using SEM-PLS methodologies (processing procedures). Based on the outcomes of the information gathered, excellent habits improve employee motivation, performance, and job happiness. Results from testing indicate that if the parts that have already been discussed have significant repercussions to advance the industry, management should make it mandatory for employees to stick four parts of the employee's name on a stick so that the industry can advance through good. This research has limitations because of its narrow focus on the variables of cultural organization, motivation at work, performance at work, and employee happiness. In light of this, it is hoped that future studies would concentrate on a broader range of section variables, rather than focusing just on the already-explained portions. It is anticipated that you will organize or provide proposals for your future research project.
Supply Chains In Indonesia Facing Virus Corona (COVID-19): Models Innovation And Obstacles Faced Basrowi Basrowi; Pertiwi Utami; Juhary Ali; Muhammad Syukri Salleh
Bina Bangsa International Journal of Business and Management Vol. 1 No. 1 (2021): Bina Bangsa International Journal of Business and Management
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/bbijbm.v1i1.1

Abstract

The purpose of this research is to reveal the innovation model and obstacles faced by the Indonesian government in handling the Covid-19 epidemic case. Based on previous research, supply chain management is needed because supply chain disruptions and inventory depletion (such as medical supplies and medical equipment) both in high and low resource settings have catapulted the core components of IPC 8 (environment, materials, and equipment for IPC). The research method used is qualitative, especially phenomenology. The novelty of this research lies in the innovation of the supply chain model and the Covid-19 handling constraints obtained through a series of empirical studies and literature reviews that allow it to be used by decision makers. The results revealed that various innovations to meet the supply chain relating to the handling of Covid-19 have been carried out by the government ranging from the creation of special hospitals, the appointment of public hospitals to the referral hospitals specifically Covid-19, the purchase of medicines from other countries that were imported , a mask development company, increases mask production for state-owned and private companies that produce masks, increases alcohol production, and recruits human resources in the health sector, especially for final year students majoring in health. While various obstacles faced, namely the low awareness of the community to do social distinguish in daily interactions, low awareness of the community to work from home, learn from home, and worship at home and the many people who have to work outside the home when they want to fulfill the day their daily needs, the threat of an unemployment explosion, and fears of social insecurity are also the causes of government difficulties in making locked decisions
Mediating Factor of Strategy Business in the Relationship between Environmental and Business Performance Prasetio Ari Wibowo; Juhary Ali; Johan Budiman
Telaah Bisnis Vol 24, No 2 (2023): December 2023
Publisher : Sekolah Tinggi Ilmu Manajemen YKPN Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35917/tb.v24i2.423

Abstract

The purpose of this study is to examine the impact of the internal and external business environment on the formulation of business strategy, the impact of business strategy on business performance, and the impact of the internal and external business environment on the performance of the Service and Creative Industry Cluster MSMEs in DKI Jakarta. This study employs a quantitative approach to research, collecting data through observation and interviews and processing primary data derived from respondents' questionnaire responses. Using SEM-PLS 3 Version, the validity test, the reliability test, outer loading, the inner model fit (R-Square), the significance test (hypothesis test), and the F-Square Test are then utilized to assess the study data. F-square of 0.409 > f-square of 0.35, the External Environment has a moderate influence on Business Strategy. The moderate influence of the Internal Environment on the Outcome of Small and Medium-Sized Enterprises, as indicated by the F-Square value of 0.29, is accompanied by a modest effect. The finding from this research indicates that the service and creative industry cluster MSME actors in DKI Jakarta formulate business strategies to become Prospector, Analysts, Low-Cost Defender, and Different Defender based on or have different external environmental backgrounds in terms of demography, politics/law, economic conditions, and the technology used to run their respective businesses.
Co-Authors Adrial Adrial Anton Hindardjo Basrowi Basrowi Johan Budiman Muhammad Fikri Pratama Muhammad Syukri Salleh Pertiwi Utami Pertiwi Utami Prasetio Ari Wibowo Tulus Suryanto