Naya Nurfadillah
Universitas Islam Indonesia

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

Empowerment of Women's Businesses through Catalog Digitalization for SMEs’ Products Andriyastuti Suratman; Arief Darmawan; Muhammad Bakr Muhlison; Kartini Kartini; Murwanto Sigit; Syifaus Salsabila; Naya Nurfadillah; Novita Adiba Rahman
Asian Journal of Community Services Vol. 2 No. 4 (2023): April 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajcs.v2i4.3809

Abstract

This service initiated between the team and the Aisyiah Sleman Entrepreneurs Association in Yogyakarta (IPAS). The service focused on how to revitalize businesses that have been down due to the Covid-19 Pandemic with broader market access. Supporting digitalization insights and practices, entrepreneurs must collect service product data, and product visualizations to engage their potential market. The result is the increasing participants awareness the importance of digitally inventorying their products. Digitizing products in photos can help the MSME to expand their businesses and products closer to their respective potential markets. They also post products digitally so they have the product image in more detailed through social media such as Whats-App and Instagram.