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All Journal JURNAL TEKNOLOGI DAN ILMU KOMPUTER PRIMA (JUTIKOMP)
Ahmad Akbar
Universitas Pembangunan Panca Budi
Computer Science & IT

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Implementation of Digital Marketing with SEO on Gogalas Website for Business Directory Listing Indri Sulistianingsih; Ahmad Akbar; Nova Maya Sari; Astri Mutia Rahma
JURNAL TEKNOLOGI DAN ILMU KOMPUTER PRIMA (JUTIKOMP) Vol. 6 No. 1 (2023): Jutikomp Volume 6 Nomor 1 April 2023
Publisher : Fakultas Teknologi dan Ilmu Komputer Universitas Prima Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jutikomp.v6i1.3487

Abstract

Gogalas is a website-based application that serves as a directory listing for services and products of small and medium enterprises in the village. The implementation of digital marketing with search engine optimization (SEO) has been applied to improve the visibility and searchability of the website. The purpose of this study is to determine the effectiveness of implementing digital marketing with SEO in improving the website's search engine rankings and visibility. The research method used in this study is descriptive quantitative research with data collection techniques through observation and documentation. The research data was analyzed using a comparative descriptive analysis technique to compare the website's search engine rankings and visibility before and after implementing digital marketing with SEO. The study results showed a significant improvement in the website's search engine rankings and visibility after implementing digital marketing with SEO. The website's visibility increased by 76,59% visitor bounce ratio in line with organic search in the search engine results page (SERP). This proves that implementing digital marketing with SEO is an effective method for improving and visibility of the Gogalas website.
The Implementation of Kuliah Kerja Nyata Information System for Higher Education Indri Sulistianingsih; Ahmad Akbar; Suheri -; Muhammad Arya Winatra
JURNAL TEKNOLOGI DAN ILMU KOMPUTER PRIMA (JUTIKOMP) Vol. 6 No. 1 (2023): Jutikomp Volume 6 Nomor 1 April 2023
Publisher : Fakultas Teknologi dan Ilmu Komputer Universitas Prima Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jutikomp.v6i1.3561

Abstract

This paper explores the implementation of a Kuliah Kerja Nyata (KKN) Information System for Higher Education. The KKN program is a mandatory community engagement program for Indonesian university students, which requires careful management and coordination between universities, students, and community partners. The paper discusses the benefits of implementing a KKN Information System, which can streamline the process of managing student placements, community partnerships, and program logistics. The paper also presents various research methods, such as system design, database design, information system design, testing, evaluation, and improvement, which can be used to effectively develop, test, and refine the KKN Information System to meet the specific needs of the university and its stakeholders. Ultimately, the implementation of a KKN Information System can help universities better manage their KKN programs, while providing students with a more meaningful and impactful community engagement experience.
Development of Sendudes Web-Based Application as a Digitalization of The Village Population Census: Study Case : Desa Kota Pari Ahmad Akbar; Indri Sulistianingsih; Heri Kurniawan; Ririn Darma Putri
JURNAL TEKNOLOGI DAN ILMU KOMPUTER PRIMA (JUTIKOMP) Vol. 6 No. 1 (2023): Jutikomp Volume 6 Nomor 1 April 2023
Publisher : Fakultas Teknologi dan Ilmu Komputer Universitas Prima Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jutikomp.v6i1.3568

Abstract

This research aims to design and develop a web-based application called Sensudes as a digital record-keeping system for the population census in Kota Pari Village, using Agile Development Methods. Sensudes is created to facilitate the recording of population census data to obtain accurate and timely results. Agile Development Methods are utilized to produce a targeted product with a short development time. This research is expected to benefit the village officials in the Kota Pari Pantai Cermin subdistrict in recording population census data in an easier and more efficient manner. The research includes user requirement analysis, system design, application development, and application testing with users. The results of this research demonstrate that the web-based Sensudes application can ease and assist village officials in recording population census data. In addition, the findings of this research can be a reference for other villages and regions that want to develop efficient and user-friendly population census applications.
Implementation of SEO on Dusun Nusantara Web-based Application as Tourism Promotion Media Ahmad Akbar; Indri Sulistianingsih; Fariz Harindra Syam; Bagus Kurniawan
JURNAL TEKNOLOGI DAN ILMU KOMPUTER PRIMA (JUTIKOMP) Vol. 6 No. 2 (2023): Jutikomp Volume 6 Nomor 2 Oktober 2023
Publisher : Fakultas Teknologi dan Ilmu Komputer Universitas Prima Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jutikomp.v6i1.3566

Abstract

This study explores the implementation of SEO on the Dusun Nusantara web-based application as a tourism promotion media. This implementation aims to increase the number of tourist visits to Desa Kota Pari by improving the website's ranking in search engines like Google. The study analyzes the Google Analytics data for the last 90 days to evaluate the effectiveness of SEO implementation. The results show that the implementation of SEO has successfully increased the number of users and sessions on the application, indicating an increase in user interest in visiting the application. However, the high bounce rate of 76.76% needs improvement. Despite this, the average session duration of 1 minute 29 seconds indicates that users are interested in exploring pages in the application. The study concludes that implementing SEO in the DusunNusantara.com application is an effective strategy for promoting tourism in the area. By utilizing a web-based application, managers can provide complete and accurate information about existing tourism in Desa Kota Pari and Pantai Cermin, which can expand the reach of tourism promotion and increase the number of tourists visiting Desa Kota Pari. However, it is essential to improve the application's content to make it more exciting and relevant and to provide a more engaging and interactive experience to the app to increase visitor session duration. Thus, implementing SEO in the Dusun Nusantara application can be an effective strategy for promoting tourism and increasing tourist visits to the area.
Co-Authors Astri Mutia Rahma Bagus Kurniawan Fariz Harindra Syam Heri Kurniawan Muhammad Arya Winatra Nova Maya Sari Ririn Darma Putri Suheri - Sulistianingsih, Indri