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Sosialisasi Dan Pelatihan Packaging Pada UMKM Di Kelurahan Blitar Untuk Meningkatkan Daya Jual Produk Ardiansyah Putra; Ariyani Dewi Safitri; Clariska Oktania Mega Saputri; Della Aulia Riskha Arifinda; Haliza Nugraheni; Gideon Setyo Budi Witjaksono
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 1 No. 3 (2023): Juli : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Fakultas Teknik Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/wawasan.v1i3.911

Abstract

Packaging is one part of a product's marketing strategy in order to increase competitiveness. The socialization and packaging training held in the Blitar village aims to provide understanding and assist MSME in increasing the attractiveness and selling value of their products so that they can be accepted by consumers. The result of this packaging socialization and training activity is to provide insight into innovative, attractive and up to date packaging so that the products being sold look more attractive and different from similar products. For example, packaging using boxes can be added or combined with ribbons, logos, thank you labels or seal stickers on product packaging. After holding socialization activities and packaging training, it is hoped that it will provide benefits for MSME players in Blitar village to increase their innovation and creativity in choosing the right packaging for their products so that the products sold are able to compete in the market and increase consumer appeal.
Sosialisasi Pencatatan Keuangan Melalui Pembukuan Sederhana Untuk Menunjang Perkembangan Bisnis Bagi Para Pelaku UMKM Di Kelurahan Blitar Clariska Oktania Mega Saputri; Della Aulia Riskha Arifinda; Yuniningsih Yuniningsih; Rahman Amrullah Suwaidi
Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Vol. 2 No. 3 (2023): September : Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jppmi.v2i3.431

Abstract

Recording of financial reports is a form of bookkeeping both manually and digitally for all financial activities in every business that is being carried out. Bookkeeping is the recording of financial transactions carried out during the business. Recording of financial reports is very important for MSME actors. One of the benefits of recording financial statements through simple bookkeeping for MSMEs is being able to find out the progress of the business or business being run so that they can control the costs incurred in operating the business and can find out the profit or loss earned while the business is running. The method used in this activity is the counseling method which is contained in socialization activities regarding procedures for recording financial reports through simple bookkeeping for MSMEs. The result of this activity is to provide new insights and knowledge for MSME actors in the Blitar Village regarding the importance of recording financial reports through simple bookkeeping and the stages in carrying out simple bookkeeping. After holding this socialization activity, it is hoped that it can provide benefits for MSME actors in the Blitar Village to make financial recording reports so that they can minimize losses in the businesses they run.