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All Journal Jurnal Abdimas Bina Bangsa Jurnal Pengabdian kepada Masyarakat Indonesia (JPKMI)
Nur Aliyah
Institut Teknologi dan Bisnis Ahmad Dahlan Lamongan
Religion Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mathematics Nursing Physics Public Health Social Sciences Other

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PELATIHAN DIGITAL MARKETING UNTUK MENINGKATKAN KAPASITAS PENJUALAN UMKM OTAK-OTAK BANDENG Rita Nataliawati; Umar Yeni Suyanto; Ika Purwanti; Mesra Berlyn Hakim; Maretha Anggraini; Putri Nur Sholekha; Nur Aliyah
Jurnal Abdimas Bina Bangsa Vol. 4 No. 1 (2023): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v4i1.517

Abstract

The main problem faced by MSMEs in Menganti Village, Glagah District, Lamongan Regency is in terms of product marketing. There is still a lack of knowledge and skills of MSMEs in using online markets, making marketing of MSME products still limited. Training and mentoring activities by a team of lecturers and students aiming to help partners utilize their gadgets as product marketing tools and optimize online marketing to increase sales turnover using the TikTok application. The training was held on 9 September 2022 at the Glagah District Office, Lamongan Regency with 10 training partners. Implementation of the training contains an explanation of the reasons for using TikTok, explanation of material on how to create an account on TikTok, upload product photos/videos, add music and promotional narratives to product photos/videos, trainees practice creating accounts on TikTok accompanied and guided by the committee. It is hoped that from this training activity, MSME actors in Menganti village, Glagah Sub-District, will have basic knowledge and skills on how to expand product marketing, which in turn can increase the sales capacity of milkfish brains
PENGUATAN LITERASI DIGITAL DALAM PEMBELAJARAN PADA TINGKAT SEKOLAH DASAR DI DESA BANJAREJO KECAMATAN KEDUNGPRING KABUPATEN LAMONGAN Didik Puji Wahyono; Dwi Reni Nisvul l; Agustinus Sahlukh; Suhari; Nur Aliyah
Jurnal Pengabdian kepada Masyarakat Indonesia (JPKMI) Vol. 1 No. 2 (2021): Agustus: Jurnal Pengabdian Kepada Masyarakat Indonesia (JPKMI)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpkmi.v1i2.1867

Abstract

Sekolah Dasar Negri Banjarejo merupakan satu – satunya sekolah negri yang ada di desa banjarejo. Tujuan adanya penelitian ini untuk mengetahui penerapan serta penguatan kurikulum berbasis digital dalam Sekolah Dasar di SDN Banjerejo. penggunaan literasi digital pada kurikulum sebagai akses informasi dalam memudahkan siswa untuk memenuhi kebutuhan, dan rasa ingin tahu..
Co-Authors Agustinus Sahlukh Didik Puji Wahyono Dwi Reni Nisvul l Maretha Anggraini Mesra Berlyn Hakim Purwanti, Ika Putri Nur Sholekha Rita Nataliawati Suhari Umar Yeni Suyanto