Article Per Year (5 Year)
p-Index From 2019 - 2024
0.61
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All Journal Journal of Management and Business Jurnal Pengabdian Masyarakat Nusantara
Maharani Ikaningtyas
UPN “Veteran” Jawa Timur
Religion Economics, Econometrics & Finance Education Health Professions Industrial & Manufacturing Engineering Social Sciences Other

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Pelatihan Pemanfaatan Social Media Tiktok Dalam Peningkatan Pendapatan UMKM Daivik Cell Menggunakan Aplikasi Bangbeli Renanda Auresty Faradita; Maharani Ikaningtyas
Jurnal Pengabdian Masyarakat Nusantara Vol. 5 No. 2 (2023): Juni: Jurnal Pengabdian Masyarakat Nusantara
Publisher : Universitas Muhammadiyah Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57214/pengabmas.v5i2.297

Abstract

Credit and internet quota have now become the main needs of the community for smartphone users to communicate. As a form of community service, East Java "Veteran" UPN students participated in inviting and educating the UMKM Daivik Cell through utilizing the tiktok platform and joining to become partners of the bangbeli application with the aim of increasing income. The method used uses four stages, namely interviews, socialization, conducting training on the use of social media and the Bangbeli application, as well as monitoring and evaluation. The results obtained by Daivik Cell MSME players are that they know the importance of using tiktok and bangbeli applications which can increase income. In addition, the results of students being able to share existing knowledge by implementing it to UMKM Daivik Cell in developing their abilities in the field of business and marketing.
Artikel Tentang Perencanaan dan Pengembangan Bisnis Aldo Nahason Pasca; Moh. Iqbal Prasetyo Ritonga; M. Afif Zaky Akmal; Rusdi Hidayat N; Maharani Ikaningtyas
ManBiz: Journal of Management and Business Vol 3 No 1 (2024): ManBiz: Journal of Management and Business
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/manbiz.v3i1.6462

Abstract

The important process known as business planning and development allows an organization to establish the strategies, goals, and tactics necessary to grow and succeed in the long term. Businesses are faced with many complex challenges in the current era of globalization, ranging from intense competition to rapid market changes. Therefore, careful business planning is essential to anticipate changes and take advantage of emerging opportunities. In this abstract, business planning and development is very important in today's dynamic business environment. Internal and external environmental analysis, goal setting, strategy development, resource allocation, and implementation are the main steps in the business planning process, which will be discussed thoroughly. In addition, this abstract will show how leadership, innovation, and information technology help business planning and development well. Organizations can optimize performance, increase competitiveness, and better face challenges by emphasizing holistic and sustainable business planning and development. Understanding market, consumer and industry trends is important amidst global uncertainty. Therefore, this abstract emphasizes how important it is to monitor the business environment and be flexible when changing business planning strategies to adapt to changes.
Perencanaan Strategi Bisnis Usaha Online: UMKM Fira Rosida; Indria Ikhtia Zahra; Meisha Farah Widyaningrum; Rusdi Hidayat Nugroho; Maharani Ikaningtyas
ManBiz: Journal of Management and Business Vol 3 No 1 (2024): ManBiz: Journal of Management and Business
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/manbiz.v3i1.6463

Abstract

The development of micro, small and medium enterprises (MSMEs) requires a joint role in the environment from both regulators and other companies. The Business Competition Supervisory Commission (KPPU) together with the Ministry of Cooperatives and SMEs signed a memorandum of understanding to form a task force to monitor partnerships established between SMEs and large industries. This article explores the programs organized by the Ministry of Cooperatives and Small and Medium Enterprises for the development of MSMEs. Through literature and online research about company programs, researchers can compare them with government policy programs to analyze the accuracy of expert programs. The research results show that the joint Business Competition Supervisory Commission (KPPU) program can fulfill the policies of the Ministry of Cooperatives and SMEs stipulated in the 2020-2024 Strategic Plan.
Co-Authors Aldo Nahason Pasca Fira Rosida Indria Ikhtia Zahra M. Afif Zaky Akmal Meisha Farah Widyaningrum Moh. Iqbal Prasetyo Ritonga Renanda Auresty Faradita Rusdi Hidayat N Rusdi Hidayat Nugroho