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All Journal Ininnawa: Jurnal Pengabdian Masyarakat Journal of Management and Innovation Entrepreneurship (JMIE) Jurnal Intelek Insan Cendikia
Nurul Fadilah Aswar
Program Studi Manajemen, Universitas Negeri Makassar
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Pelatihan Penyusunan Proposal Penelitian kepada Pengurus Himpunan Mahasiswa (HIMA) Manajemen M. Ikhwan Maulana Haeruddin; Uhud Darmawan Natsir; Rahmat Riwayat Abadi; Nurul Fadilah Aswar; Annisa Paramaswary Aslam
Ininnawa : Jurnal Pengabdian Masyarakat Vol. 1 No. 1 (2023): Volume 01 Nomor 01 (April 2023)
Publisher : Program Studi Manajemen FEB UNM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/ininnawa.v1i1.67

Abstract

Kegiatan pengabdian kepada masyarakat ini dilakukan dalam bentuk Pelatihan Penyusunan Proposal Penelitian kepada Anggota Pengurus Himpunan Mahasiswa (HIMA) Manajemen. Tujuannya untuk: (1) Meningkatkan kemampuan dan keterampilan anggota Pengurus Himpunan Mahasiswa (HIMA) Manajemen dalam membuat/menyusun proposal penelitian/karya tulis ilmiah, (2) Meningkatkan pemahaman, dan wawasan mahasiswa tentang metode penelitian ilmiah, dan (3) Meningkatkan motivasi mahasiswa dalam melakukan penelitian ataupun menulis karya tulis ilmiah, baik yang sifanya mandiri maupun yang dibiayai oleh instansi/lembaga pemerintah maupun swasta. Kegiatan pelatihan ini dilaksanakan selama 3 (tiga) hari, yakni dari tanggal 20 – 22 Maret 2022, bertempat di Gedung BT Fakultas Ekonomi UNM. Metode pelaksanaan kegiatan ini adalah ceramah, tanya jawab dan diskusi kelompok, serta pemberian tugas. Alat evaluasi yang digunakan berupa tes dan observasi. Penggunaan tes untuk mengukur kemampuan dan pemahaman materi pelatihan. Tes dilakukan dalam dua tahap, yakni Pre-test dan Post-test. Observasi dilaksanakan pada saat berlangsung pelatihan. Tujuannya untuk mengukur dan mengetahui tingkat antusiasme, kedisiplinan dan partisipasi aktif peserta dalam mengkuti kegiatan pelatihan. Berdasarkan hasil evaluasi disimpulkan bahwa kegiatan pelatihan bermanfaat. dalam rangka menambah pengetahuan/pemahaman dan keterampilan mahasiswa menyusun proposal penelitian. Hal itu dapat dilihat dari adanya peningkatan nilai post-test dibanding dengan nilai pre-tes peserta. Di samping itu pelatihan ini menimbulkan motivasi bagi peserta untuk melakukan penelitian.
The Effect Of Service Quality On Customer Satisfaction At Eureka Coffee In Pinrang City Nur Safariani R; Muh. Ikhwan Maulana Haeruddin; Muh. Ichwan Musa; Siti Hasbiah; Nurul Fadilah Aswar
Jurnal Intelek Insan Cendikia Vol. 1 No. 1 (2024): Maret 2024
Publisher : PT. Intelek Cendikiawan Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the physical evidence, reliability, responsiveness, assurance and empathy affect customer satisfaction at Eureka Coffee. This research is quantitative research. The population in this study were all visitors to Eureka Coffee who visited from January to July 2023 totaling 1,536 visitors, using the Sampling method obtained a sample of 100 respondents. The data collection technique used is multiple linear regression analysis using Statistical Product and Service Solution (SPSS) v. 23. The results of this study indicate that physical evidence (X1) partially has a positive and significant effect on customer satisfaction at Eureka Coffee. Reliability (X2) partially has a positive and insignificant effect on customer satisfaction at Eureka Coffee. Responsiveness (X3) partially has a positive and insignificant effect on customer satisfaction at Eureka Coffee. Assurance (X4) partially has a positive and insignificant effect on customer satisfaction at Eureka Coffee. Empathy (X5) partially has a positive and significant effect on customer satisfaction at Eureka Coffee. As well as physical evidence, reliability, responsiveness, assurance and empathy simultaneously have a positive and significant effect on customer satisfaction at Eureka Coffee.
THE EFFECT OF SWITCHING BARRIER ON REPURCHASE INTENTION : (STUDY ON FEB UNM STUDENTS WHO USE GSM IM3 OOREDOO PREPAID) Zaskiyah Ameliah Putri; Muh. Ichwan Musa; Muh. Ilham Wardhana Haeruddin; Siti Hasbiah; Nurul Fadilah Aswar
Journal of Management and Innovation Entrepreneurship Vol. 1 No. 3 (2024): April
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59407/jmie.v1i3.580

Abstract

This study aims to determine the effect of switching costs, attractiveness of alternatives, and interpersonal relationships on repurchase intention (study on FEB UNM students who use IM3 Ooredoo Prepaid GSM). This research is quantitative research. The population in this study are all active students of FEB UNM Class of 2020 who use prepaid GSM IM3 Ooredoo, using the Sampling method obtained a sample of 100 respondents. The data collection technique used is multiple linear regression analysis using Statistical Product and Service Solution (SPSS) v. 23. The results of this study indicate that switching cost (X1) partially has a positive and significant effect on the repurchase intention of Prepaid GSM IM3 Ooredoo users. Attractiveness of alternative (X2) partially has a positive and significant effect on the repurchase intention of Prepaid GSM IM3 Ooredoo users. Interpersonal Relationship (X3) partially has a positive and significant effect on the repurchase intention of Prepaid GSM IM3 Ooredoo users. As well as switching costs (X1), attractiveness of alternatives (X2), and interpersonal relationships (X3) simultaneously have a positive and significant effect on the repurchase intention of Prepaid GSM IM3 Ooredoo users
Co-Authors Abadi, Rahmat Riwayat Annisa Paramaswary Aslam M. Ikhwan Maulana Haeruddin Muh. Ichwan Musa Muh. Ilham Wardhana Haeruddin Nur Safariani R Siti Hasbiah Uhud Darmawan Natsir Zaskiyah Ameliah Putri