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All Journal Manis : Jurnal Manajemen dan Bisnis INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Jurnal Ilmiah Manajemen Ekonomi Dan Akuntansi (JIMEA)
Yupiter Mendrofa
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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PENGARUH BUDAYA ORGANISASI DAN KETERLIBATAN KERJA TERHADAP KINERJA PEGAWAI DENGAN KOMITMEN ORGANISASIONAL SEBAGAI VARIABEL INTERVENING Yanti Mayasari Ginting; Sherly Sherly; Fransiska Natalia Ralahallo; Yupiter Mendrofa; Nandang Bekti Karnowati
Manis: Jurnal Manajemen dan Bisnis Vol 5 No 2 (2022): MANIS : Jurnal Manajemen dan Bisnis
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Pattimura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30598/manis.5.2.49-62

Abstract

The results of this study indicate that (1) Organizational culture has a positive and significant effect on employee performance (2) work involvement has a positive and significant effect on organizational commitment (3) Organizational culture has a positive and significant effect on employye performance (4) Work involvement has no effect on employye performance (5) Organizational commitment has a positive and significant effect on performance (6) Organizational commitment mediates the relationship between organizational culture and employye performance (7) Organizational commitment mediates the relationship between job involvement and employee performance
PELATIHAN DALAM MEWUJUDKAN PENGEMBANGAN APARATUR SIPIL NEGARA (ASN) DI PENGADILAN NEGERI GUNUNGSITOLI Yusnidar Lase; Ayler Beniah Ndraha; Eliagus Telaumbanua; Yupiter Mendrofa
Jurnal Ilmiah Manajemen Ekonomi Dan Akuntansi (JIMEA) Vol. 1 No. 3 (2024): Mei
Publisher : Publikasi Inspirasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62017/jimea.v1i3.1239

Abstract

Penelitian ini mengevaluasi pelaksanaan pelatihan untuk meningkatkan kompetensi Aparatur Sipil Negara (ASN) di Pengadilan Negeri Gunungsitoli Kelas IB. Dilakukan analisis terhadap model pelatihan yang diterapkan, faktor pendukung dan penghambat, serta saran untuk peningkatan efektivitasnya. Temuan menyoroti perlunya dukungan kelembagaan yang kuat, alokasi anggaran yang memadai, pengembangan kurikulum yang relevan, dan pendekatan pelatihan yang adaptif. Evaluasi berkala diperlukan untuk memastikan pencapaian tujuan yang diharapkan. Langkah-langkah ini diharapkan dapat meningkatkan kompetensi ASN dan kualitas layanan peradilan kepada masyarakat di Pengadilan Negeri Gunungsitoli Kelas IB.
MARKETING STRATEGY THROUGH APPLICATION-BASED DIGITAL MARKETING IN INCREASING CUSTOMER SATISFACTION Yupiter Mendrofa; Arijanti, Susi; Eka Putra, Johni
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 7 (2024): July
Publisher : Adisam Publisher

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Abstract

Technological developments produce increasingly sophisticated facilities, which can be used as media in developing customer satisfaction-oriented business ventures. One form of technology integration is in marketing practices using digital marketing strategies. Digital marketing strategies are very important as a strategy to increase sales. Currently, establishing effective communication with customers has become a necessity so that customers can understand them. Digital marketing is a marketing or promotional activity for a brand or product using digital media or the internet. The aim of digital marketing itself is to attract consumer interest quickly. The use of digital media in this activity can provide many benefits because the advantages of digital technology enable instant two-way communication between producers and customers, where customers can choose, order, respond and even submit complaints directly wherever and whenever. The important point of the advantage of digital technology is the high frequency of communication or interaction that occurs between producers and customers with a fast information distribution process, which indicates the existence of high frequency brand communication.
Co-Authors Arijanti, Susi Ayler Beniah Ndraha Eka Putra, Johni Eliagus Telaumbanua Nandang Bekti Karnowati Ralahallo, Fransiska Natalia Sherly Sherly Yanti Mayasari Ginting Yusnidar Lase