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Program Pengabdian Masyarakat Pengembangan Desa Wisata Makam Pangeran Benowo di desa Wonomerto Jombang Fani Khoirotunnisa; Safina Najah
ABDIMAS TERAPAN : Jurnal Pengabdian Kepada Masyarakat Terapan Vol. 1 No. 1 (2023): Juni : ABDIMAS TERAPAN
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/abdimasterapan.v1i1.156

Abstract

The strategy for developing Prince Benowo's tomb tourism in Wonosalam District, Jombang has become the focus of discussion. One strategy that stands out is the use of social media platforms such as YouTube and other platforms. In this context, interesting and informative video content, official YouTube channel, collaboration with local YouTubers or influencers, live streaming, and social media-based campaigns can be used to promote the tomb. In addition, other strategies include improving infrastructure, environmental management, providing adequate facilities and information, developing educational and cultural programs, as well as involving local communities and partnerships with related parties. Implementation of this strategy aims to create a good tourist experience, boost the local economy, and strengthen the cultural and historical identity of the village. Periodic evaluation and monitoring is required to ensure the successful implementation of the strategy and improvements where necessary. Thus, it is hoped that Prince Benowo's tomb tour will become an attractive, sustainable tourist destination, and provide benefits to the local community.
Pembuatan Studio Mini Sebagai Sarana Branding Product di Era Digital Marketing Pada UMKM Keputih Surabaya Fani Khoirotunnisa; Ira Wikartika; Steven Arrow Rinel Sibarani; Rafika Sari
Journal Of Computer Science Contributions (JUCOSCO) Vol. 2 No. 2 (2022): Juli 2022
Publisher : Lembaga Penelitian, Pengabdian kepada Masyarakat dan Publikasi Universitas Bhayangkara Jakarta Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31599/9zfv7111

Abstract

Along with the continued development of digital marketing in product marketing today, it is very necessary to be able to improve product branding for Small, Medium, and Micro Enterprises (MSMEs), especially in Keputih Village, Surabaya. The lack of maximum ability in branding the products offered is due to limited facilities in taking good product photos. Product photos can be used as a visual communication medium, because a good product photo can convey the intent of the photo, so as to increase product knowledge. Making a mini studio as a solution to the problem of the availability of facilities to be used as a studio. The implementation of this mini studio creation activity was carried out in mutual cooperation in Keputih Village with simple tools and materials through the KKNT MBKM UPN "Veteran" East Java activity. This activity can be a solution to the problem of photo studio availability and simplify the process of taking pictures through the use of a mini studio. As a result of this activity, participants and readers of the publications can find out what tools and materials need to be prepared and the costs to be incurred in making a mini studio and the stages in making a mini studio. The mini studio that resulted from this activity was handed over to the Harmoni Keputih Tourism Market to be used by MSME actors and the mini studio module which is expected to be useful for UMKM actors in Keputih.
Pembuatan Desain Denah Lokasi di Desa Wisata Kampung Kue Surabaya Pada Kegiatan KKN Dinda Dwi Puspita Adjar; Fisca Ardi Prasetiawati; Maulana Rifqi Pratama; Nurul Azizah; Fani Khoirotunnisa; Ira Wikartika; Rafika Sari
Journal Of Computer Science Contributions (JUCOSCO) Vol. 2 No. 2 (2022): Juli 2022
Publisher : Lembaga Penelitian, Pengabdian kepada Masyarakat dan Publikasi Universitas Bhayangkara Jakarta Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31599/y56ry243

Abstract

Tourism is one of the sectors driving the economy that needs to be given more attention in order to develop properly. Kampung Kue Rungkut is one of the villages that has tourism potential and creative economy. Kampung Kue is located around the Special Economic Zone (Kawasan Ekonomi Khusus, KEK) Surabaya, East Java Province. The villagers, most of whom depend on their livelihood by selling cakes, are a hereditary tradition. Through Kuliah Kerja Nyata (KKN) activities, students try to contribute to the development of Kampung Kue tourism by designing a floor plan for the Kampung Kue tourist location. The results of the floor plan design will be printed and placed at several location points to guide and make it easier for visitors and tourists to recognize the tourist location of Kampung Kue. The implementation of the KKN program went well and contributed to developing a tourism village model based on Regional Innovation Capacity which is expected to contribute to development policies and tourism village management.