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All Journal Dinamika Publik: Jurnal Manajemen dan Administrasi Bisnis
Markskal France Selly
Universitas Victory Sorong
Decision Sciences, Operations Research & Management

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Pengaruh Kualitas Pelayanan Terhadap Kepuasan Konsumen Pada SPBU Klaligi Kota Sorong Markskal France Selly; Marthen Nauw; Ratnasari Rana Bulan
Dinamika Publik: Jurnal Manajemen dan Administrasi Bisnis Vol. 1 No. 3 (2023): Agustus : DINAMIKA PUBLIK
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/dinamikapublik.v1i3.298

Abstract

This study aims to determine the Influence of Service Quality on Customer Satisfaction at Coco Ulakkarang Gas Station in Padang. The data collection methods used in this study were field research and literature research. The data analysis method used in this study is simple linear regression. The results of the study show that the t-test results indicate that the service quality variable has a significant effect on customer satisfaction, as evidenced by a calculated t-value of 3.530, which is greater than the critical value, and a calculated significance value of 0.000, indicating that the service quality variable has a significant effect on customer satisfaction.
Co-Authors Marthen Nauw Ratna Rosmauli Pakpahan