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All Journal Martabe : Jurnal Pengabdian Kepada Masyarakat Jurnal Vokasia Perwira Journal of Economics and Business (PJEB)
Almas Rifqi Darmawan
Universitas Perwira Purbalingga
Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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UPAYA STRATEGI PEMASARAN DAN PEMBUATAN ABON DARI IKAN LELE PADA DESA SUMPINGHAYU Reza Rahmadi Hasibuan; Aulia Nisa’ Khusnia; Hana Afifah; Almas Rifqi Darmawan; Widadatul Ulya; Sekar Waskitho Agung
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 6, No 7 (2023): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v6i7.2263-2271

Abstract

Sumpinghayu adalah sebuah desa di salah satu kabupaten Cilacap, dan berfungsi sebagai pusat penting bagi industri lele dan pertanian padi dan peternakan kota. Letak Sumpinghayu yang strategis dengan akses air yang mudah dan kondisi alam yang indah kondusif untuk produksi kerajinan tangan dan penjualan lele, abon lele, dan produk ikan lainnya, menjadikannya ideal untuk pertumbuhan ekonomi lokal. Sementara beberapa telah bekerja sama dengan pemilik usaha, industri abon lele masih menghadapi tantangan dalam pemasaran dan penjualan karena kurangnya keahlian pemasaran. Promosi Abon Lele khususnya adalah salah satu bidang di mana layanan ini bercita-cita untuk membantu usaha kecil dan menengah. Alat untuk mewujudkan rencana termasuk kunjungan ke lokasi, wawancara mendalam, dan seminar pemasaran. Kemasan abon lele yang baik, abon lele berkualitas tinggi yang dibumbui dengan bahan-bahan alami, pilihan menu abon lele yang lebih beragam, peluncuran kehadiran media sosial di seluruh platform seperti Facebook, Instagram, Telegram, dan video youtube hasil dari waktu dan usaha yang diinvestasikan dalam strategi pemasaran yang ditawarkan. Selain itu, penting untuk mempraktikkan teknik pemasaran yang aman untuk menghindari penipuan. 
Metaphors in Frank Ocean's Pink+White lyrics Almas Rifqi Darmawan
Jurnal Vokasia Vol 3 No 1 (2023): Juni 2023
Publisher : Program Studi Diploma Tiga Bahasa Inggris Fakultas Ilmu Budaya Unsoed

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20884/1.vokasia.2023.3.1.8918

Abstract

Song lyrics are one of the linguistic media to analyze since it contains so many analysis possibilities in it and one of them is metaphor. This study is aimed to analyze the lyrics from a song by Frank Ocean entitled Pink + White by using Lakoff and Johnson's metaphors analysis method. The purposes of the study are (1) to describe the metaphors contained in the lyrics and (2) to determine the function of them. A descriptive qualitative method was used in this research to find metaphors in the lyrics. This research explores the use of Lakoff and Johnson’s source and target domain theory in analyzing the lyrics, and how the semantics approach helps to find the function of each metaphor found in the lyrics. The conclusion from this research is the lyrics employed metaphors along with the conceptual metaphor in it and several functions occurred along with the metaphor to help the listeners understand the meaning.
SOCIAL IMPACT OF THE DEVELOPMENT OF GREAT GENERAL SOEDIRMAN AIRPORT ON THE COMMUNITY OF KEMANGKON VILLAGE BUKATEJA SUB-DISTRICT Karunia Zuraidaning Tyas; Almas Rifqi Darmawan; Retno Pangestu; suwali suwali
Perwira Journal of Economics & Business Vol 4 No 1 (2024)
Publisher : UNPERBA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54199/pjeb.v4i1.267

Abstract

The existence of an airport serves as a crucial facility for a region. It can also be an economic and social opportunity for the surrounding community. The Great General Soedirman Airport construction project commenced in 2018 on the site that formerly served as a military airbase for the Indonesian Air Force. This development is anticipated to have significant effects on the community in Bukateja, Purbalingga Regency. The research conducted in a qualitative descriptive. Both primary and secondary data were utilized in this study. Primary data were obtained through interviews with respondents meeting the specified criteria. The research findings reveal both positive and negative impacts experienced by the community. Positive impacts are evident in the economic activities flourishing within the community of Bukateja Subdistrict. Conversely, negative impacts are observed in the social aspect, with communities experiencing cultural exchanges and an increase in residential density.
Co-Authors Aulia Nisa’ Khusnia Hana Afifah Hasibuan, Reza Rahmadi Karunia Zuraidaning Tyas Retno Pangestu Sekar Waskitho Agung Suwali Widadatul Ulya