Article Per Year (5 Year)
p-Index From 2019 - 2024
0.23
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All Journal International Journal of Economics, Management, Business, and Social Science
Achmad Iqbal Rivai
Universitas Nasional Jakarta
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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The effectiveness of Social Media in Introducing the Jambi Taman Mini Indonesia Indah Pavilion to the Minelial generation Gagih Pradini; Anisa Putri Kusumaningrum; Fitri Agustiani; Achmad Iqbal Rivai; Asep Syaiful Bahri
INTERNATIONAL JOURNAL OF ECONOMICS, MANAGEMENT, BUSINESS, AND SOCIAL SCIENCE (IJEMBIS) Vol. 3 No. 3 (2023): September 2023
Publisher : CV ODIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59889/ijembis.v3i3.196

Abstract

Tourism is the industry that is most in demand by people today. In its development and implementation, the tourism sector has become one of the industrial sectors that contributes to the country's largest GDP. With the diversity of tribes and cultures owned by Indonesia, cultural tourism is a desirable tourist activity. Along with the development of social media, many tourism actors use it as a medium to disseminate information, especially among the millennial generation. Jambi Pavilion TMII utilizes social media as a medium to share information related to activities held at Jambi Pavilion. The data taken from this study is interview data that is used as a research subject. The research was conducted around Jambi Pavilion Taman Mini Indonesia Indah
Co-Authors Asep Syaiful Bahri, Asep Syaiful Fitri Agustiani Gagih Pradini Kusumaningrum, Anisa Putri