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All Journal International Journal of Advances in Applied Sciences Journal of Appropriate Technology for Community Services
Jundi Nourfateha Elquthb
Universitas Islam Indonesia
Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Earth & Planetary Sciences Electrical & Electronics Engineering Environmental Science Industrial & Manufacturing Engineering Materials Science & Nanotechnology Mathematics Mechanical Engineering Physics

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Pendampingan Planogram untuk Pemilik Ritel Qurtubi Qurtubi; Joko Sulistio; Vembri Noor Helia; Melinska Ayu Febrianti; Jundi Nourfateha Elquthb
Journal of Appropriate Technology for Community Services Vol. 5 No. 1 (2024)
Publisher : Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jattec.vol5.iss1.art8

Abstract

Retail owners need to utilize transaction data for customer buying patterns. By knowing the pattern of customer purchases, retail owners can adjust the layout of the store and the layout of goods on the display rack or a planogram to increase product visibility which refers to increased sales. Not many retail owners are aware of the benefits of using a good planogram and how to design it, so it is essential to provide training related to planograms to the public so they can know how to create planograms properly and correctly. Community service will be conducted from July to October 2022 in Sleman, Bantul, and Temanggung Regency and its surroundings, with interactive mentoring methods with material delivery and questions and answers. Submission of the material contains definitions, benefits, and illustrations of the application of the planogram in the retail industry, as well as the stages of planning the planogram. With this community service, it is hoped that retail business owners who participate in the mentoring can utilize transaction data at each retailer to develop a planogram based on customer purchasing patterns, thereby increasing sales and customer satisfaction.
Bibliometric study of association rule-market basket analysis Roaida Yanti; Jundi Nourfateha Elquthb; Ira Promasanti Rachmadewi; Qurtubi Qurtubi
International Journal of Advances in Applied Sciences Vol 13, No 2: June 2024
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/ijaas.v13.i2.pp282-290

Abstract

Association rule-market basket analysis (AR-MBA) is a data mining technique for finding distinguished relationship patterns from a collection of items. The application of AR-MBA is also increasingly widespread, starting from retail and hotels to hospitals. So, bibliometrics related to AR-MBA needs to be done to reveal what research opportunities can be later carried out by reviewing and analyzing publications about AR-MBA. 91 bibliographies in 1 decade from 2012-2022 were collected using Harzing's Publish or Perish (PoP). VOSviewer is also employed to map authorship and publication topic trends. This paper is innovative because it identifies trends and future research directions in data mining, specifically in association with AR-MBA. The findings show publication productivity, top authors, types of publications, annual topic trends within a decade, term distribution, most cited and most influential articles, and research gaps that can be opportunities for further research.
Co-Authors Ira Promasanti Rachmadewi Joko Sulistio, Joko Melinska Ayu Febrianti Qurtubi Qurtubi Roaida Yanti Vembri Noor Helia