Syarifuddin
Universitas Muhammadiyah Papua, Indonesia

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Journal : Jurnal Komunikasi

DYNAMICS OF INTERPERSONAL COMMUNICATION IN IMPROVING TEAMWORK EFFICIENCY Indah Sulistiani; Syarifuddin; Selly Sipakoly
Jurnal Komunikasi Vol. 2 No. 2 (2024): Februari
Publisher : ADISAM PUBLISHER

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Abstract

In an organizational environment, if there is increased interpersonal communication, it will have a positive impact on the level of commitment to the organization. By involving an effective communication process, all tasks within an organization can be carried out well. A collection of people working together to accomplish a task or reach a common goal is known as a team. In teamwork, each member brings unique expertise, experience, and skills that contribute to achieving the team's goals. Communication, cooperation, coordination, and mutual support among team members are important aspects of an effective work team. Through cooperation and synergy, work teams can increase efficiency, productivity and quality of work. This article's methodology makes use of literature study, which is a technique for gathering data that entails comprehending and examining theories from a variety of research-related books. The ideas of interpersonal communication, cooperation, and effectiveness in collaboration are covered in this study, as well as the connection between the two.
SOCIAL MEDIA’S INFLUENCE ON PUBLIC OPINION: A MASS COMMUNICATION ANALYSIS St. Rahmah; Syarifuddin; Indah Sulistiani
Jurnal Komunikasi Vol. 2 No. 2 (2024): Februari
Publisher : ADISAM PUBLISHER

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Abstract

Because social media has a number of qualities that make it useful in influencing public opinion, it has a big impact on public opinion. Social media itself provides a powerful platform for sharing ideas and information, of course the impact on public opinion has very significant positive and negative sides. Therefore, it is important for social media users to be wise in using social media. The presence of modern communication media as a result of the increasing development of information and communication technology tends to blur the boundaries between interpersonal communication or traditional interpersonal communication and mass communication. The method used in this article is to use a literature study which contains theories related to the problem being studied. The impact of social media on public opinion, as well as the variables that affect its function and its problems and effects, are all covered in this study.
THE ROLE OF INFORMATION TECHNOLOGY IN THE EVOLUTION OF ORGANIZATIONAL COMMUNICATION PRACTICES Syarifuddin; Indah Sulistiani; Suroso
Jurnal Komunikasi Vol. 2 No. 2 (2024): Februari
Publisher : ADISAM PUBLISHER

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Abstract

Organizational communication is a very complicated and complex process of sending and receiving information within an organization. An organization that has an effective communication process will naturally advance and grow, and its members or individuals will actively contribute to the establishment and growth of an organization that is already functioning well in a number of areas, including organizational communication. The role of information technology is needed in the organizational world as a tool in an effort to win the competition that inevitably occurs in the organizational world. The role of information technology in organizations enables every process carried out to be easier and faster. This article's methodology is library research that reveals theories about the issue under study. The definition and concept of organizational communication, the evolution of communication and information technology, the incorporation of technology into organizational communication, and the influence of technology on organizational communication practices are all covered in this study.
MARKETING COMMUNICATION STRATEGIES IN FACING DIGITAL BUSINESS COMPETITION Syarifuddin; Nyi Dewi Puspitasari; Indah Sulistiani
Jurnal Komunikasi Vol. 2 No. 3 (2024): Maret
Publisher : ADISAM PUBLISHER

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Abstract

The business sector in this digital era is experiencing very fundamental changes in business processes as a result of the emergence of information technology. The digital era presents a variety of new challenges and unlimited opportunities for business people. Business competition in the digital era is increasingly fierce, but at the same time, digitalization opens the door for new players to enter the market easily. Marketing does not only talk about products, product prices, distribution, but also talks about how to communicate these products to the public so that they are known, bought, and then become loyal. By using marketing communication strategies, consumers can be persuaded to form brand choices, change perceptions, encourage buyers, become a means of reminding the existence of the product, where to get the product, and also to be able to maintain this segment to be loyal to the company's products. Conventional marketing strategies are carried out to convince consumers to buy the products or services offered, as well as digital marketing strategies, which have the aim of convincing consumers to buy the products or services offered and increase brand awareness of the products or services offered by using various supporting tools. and internet media.