Article Per Year (5 Year)
p-Index From 2019 - 2024
0.702
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All Journal Economic: Journal Economic and Business
Dina Sarah Syahreza
Program Studi Manajemen, Universitas Negeri Medan
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Journal : Economic: Journal Economic and Business

 1 
The Impact of Product Development Challenges on Innovation Management of Charcoal Briquettes in Medan (Case Study: Rumah Briket Medan Amplas) Utrie Sekar Ayu Ningrum; Dina Sarah Syahreza; Widya Ovianti; Kristina Siburian; Khairunnisa Khairunnisa; Karina Manurung
Economic: Journal Economic and Business Vol. 3 No. 2 (2024): ECONOMIC: Journal Economic and Business
Publisher : Lembaga Riset Mutiara Akbar (LARISMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56495/ejeb.v3i2.581

Abstract

The purpose of this research is to know and analyze the The Impact of Product Development Challenges on Innovation Management of Charcoal Briquettes at the Medan Amplas Briquette House. The research method used is a qualitative method with interviews and literature study as data collection techniques. Based on survey result releved that limited resources and technology, low knowledge and expertise, and limited market access are the main challenges. To address this issue, partnerships with research institutions, employee training, and digital marketing are recommended. Implementation of this strategy is expected to increase production efficiency, competitiveness and business desirability. This research provides guidance for other SMEs and encourages further research into sustainable product innovation.
The Effect of Implementing Google Classroom-Based Learning Innovations and Technology Support on Learning Performance of Economics Faculty Students at Medan State University Muhammad Raihan; Dina Sarah Syahreza; Nada Deliza Putri; Reni Marlina Sianturi; Putra Jhonatan Mula Jaya Napitupulu; Tabhita Berliana Siahan
Economic: Journal Economic and Business Vol. 3 No. 3 (2024): ECONOMIC: Journal Economic and Business
Publisher : Lembaga Riset Mutiara Akbar (LARISMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56495/ejeb.v3i3.598

Abstract

This study aims to analyze the influence of the implementation of Google Classroom-based learning innovation and technological support on student learning performance in the Faculty of Economics, Universitas Negeri Medan. The research method used was a quantitative approach with a sample of students from the Faculty of Economics, Universitas Negeri Medan. The results show that the implementation of Google Classroom-based learning innovation and technological support have a positive and significant effect on student learning performance. These findings indicate that the use of online learning platforms such as Google Classroom, supported by the availability of adequate technology, can improve students' academic performance. The implication of this research is the need to improve lecturers' ability to utilize learning technologies, as well as the provision of adequate facilities and infrastructure to support online learning at the Faculty of Economics, Universitas Negeri Medan. This study provides insights for educational institutions in developing effective learning strategies through the integration of digital technology.
Analysis of the Influence of Product Innovation, Product Price, and Product Quality on Consumer Purchasing Decisions for Medan Pancing Mie Gacoan Sari Aparpan Pane; Dina Sarah Syahreza; Raihanah Yumni; Stephen Simanjuntak; Jeremy Marpaung; Stevanus Wahyudianto Prabowo
Economic: Journal Economic and Business Vol. 3 No. 3 (2024): ECONOMIC: Journal Economic and Business
Publisher : Lembaga Riset Mutiara Akbar (LARISMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56495/ejeb.v3i3.607

Abstract

The fastfood culinary industry in Indonesia is experiencing rapid growth, offering a variety of attractive food options for the community. One of the popular types of food is instant noodles, especially fried instant noodles made by the Mie Gacoan brand. This study aims to analyze the relationship between Product Innovation, Product Price, and Product Quality on Purchase Decisions for Mie Gacoan Medan Pancing. The research method used is quantitative, with data collection techniques through surveys. Data were analyzed using multiple linear regression. The results show that product innovation, product price, and product quality have a positive and significant effect on purchase decisions. Additionally, product innovation, product price, and product quality also have a simultaneous effect on purchase decisions. This study provides important implications for Mie Gacoan Medan Pancing, where Mie Gacoan Medan Pancing must continuously innovate by introducing new and attractive high-quality products for consumers, and also consider their product prices to remain competitive and affordable for consumers.
Analysis of Human Resources performance through Innovation (Literature Study) Disa Khairani; Dina Sarah Syahreza; T Rendy Julian; Enjelina Lumbanraja; Muhammad Fadillah Ilham Sinaga; Nur Julaiha
Economic: Journal Economic and Business Vol. 3 No. 3 (2024): ECONOMIC: Journal Economic and Business
Publisher : Lembaga Riset Mutiara Akbar (LARISMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56495/ejeb.v3i3.608

Abstract

Human resources are an important factor in economic development in Indonesia. Abundant human resources if used effectively and efficiently are certainly very useful in the pace of sustainable development. Innovation is a new idea or concept with the aim of improving a product according to consumer expectations and desires. The relationship between human resources and innovation is very close, where innovation must be carried out for the benefit of the organization and also create innovative human resources in order to create a culture of innovation in an organization. This research uses a literature study using relevant research. In other research, it was found that there are obstacles in developing innovative human resources. This is caused by not yet finding the right strategy, an inappropriate reward system and ineffective training. To overcome this problem, human resources are needed who have the ability to develop other human resources with innovation and guarantee employee satisfaction with the awards they receive, in the form of salaries, incentives and other things.
Co-Authors Disa Khairani Enjelina Lumbanraja Jeremy Marpaung Karina Manurung Khairunnisa Khairunnisa Kristina Siburian Muhammad Fadillah Ilham Sinaga Muhammad Raihan Nada Deliza Putri Nur Julaiha Putra Jhonatan Mula Jaya Napitupulu Raihanah Yumni Reni Marlina Sianturi Sari Aparpan Pane Stephen Simanjuntak Stevanus Wahyudianto Prabowo T Rendy Julian Tabhita Berliana Siahan Utrie Sekar Ayu Ningrum Widya Ovianti