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All Journal KALBISIANA Jurnal Sains, Bisnis dan Teknologi
Muhammad Zahran Arrafi
Institut Teknologi dan Bisnis Kalbis
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences

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Konstruksi Skizofrenia dalam Video Klip Halu-Feby Putri Muhammad Zahran Arrafi; Altobeli Lobodally
KALBISIANA Jurnal Sains, Bisnis dan Teknologi Vol. 8 No. 3 (2022): Kalbisiana
Publisher : UNIVERSITAS KALBIS

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Abstract

Schizophrenia is a mental disorder that sufferers experience over a long period of time. Schizophrenia is the theme of the concept and theme in Feby Putri's video clip titled "Halu". The purpose of this study is to find out the construction of schizophrenia in the Halu - Feby Putri Video Clip using the paradigm of constructivism. This study uses the Theory of Social Media Mass Reality Construction and uses qualitative approach based on semiotic analysis using the meaning triangle of Charles Sanders Peirce, researchers use triangle of meaning namely sign, object, and intepretant. The study found that schizophrenia was constructed as an inability to control emotions, psychosis, impulses, hallucinations, behavioral instability, lack of confidence, emptiness, discomfort, hendaya to emotional thoughts, perceptions and behaviors, impaired concentration, emotional pain. Video clips can construct schizophrenia through every sign used inside.
Co-Authors Altobeli Lobodally