Marhanani Tri Astuti
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Strategi Komunikasi Kepala Desa dalam Meningkatkan Pendidikan Masyarakat di Desa Karang Mukti Kecamatan Karang Bahagia Kabupaten Bekasi Samsudin; Yulianto; Marhanani Tri Astuti
EduInovasi:  Journal of Basic Educational Studies Vol. 4 No. 3 (2024): EduInovasi:  Journal of Basic Educational Studies
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/edu.v4i3.4466

Abstract

This study is based on the low education level of the community in Karang Mukti Village, Karang Bahagia Sub-district. This situation necessitates communication actions by the village head towards the community and the related village government to improve the community's education level. This study aims to analyze and evaluate the communication strategy of the village head in improving community education in Karang Mukti Village , Karang Bahagia Sub-district, Bekasi Regency. This research uses a descriptive qualitative approach. The data collection techniques in this study are interviews and documentation. The sources of data for this study are the village head, the head of planning, community leaders, and community members in Karang Mukti Village, Karang Bahagia Sub-district, totaling 4 people. The data analysis techniques used in this research are data reduction, data presentation, and verification. The results of this study show that the village head communicates with the community and village apparatus, utilizing public communication and group communication to ensure that the foster parent movement education program in the village and schools can reach the community.
Strategi Komunikasi Rumah Halal Nusantara dalam Pendampingan Proses Produk Halal (PPH) Bagi Usaha Mikro Kecil di Kota Depok Amun; Yulianto; Marhanani Tri Astuti
EduInovasi:  Journal of Basic Educational Studies Vol. 4 No. 3 (2024): EduInovasi:  Journal of Basic Educational Studies
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/edu.v4i3.4478

Abstract

The growth of the Muslim population in Indonesia has driven the expansion of the halal industry, creating opportunities for halal product services. This study examines the communication strategies implemented by Rumah Halal Nusantara. Using a descriptive qualitative approach, the study shows that effective communication by Halal Product Process (PPH) facilitators is crucial in simplifying the halal certification process for Micro and Small Enterprises. The use of WhatsApp as a communication tool is highly beneficial in providing quick and interactive support. This study highlights the importance of well-structured communication strategies in ensuring the success of the halal certification program. The use of digital platforms like WhatsApp enables real-time communication, making the process more accessible for business owners. Rumah Halal Nusantara's communication strategy in assisting Micro and Small Enterprises to obtain halal certification in Depok City can serve as a model of facilitation. This study emphasizes the importance of continuous support and education to ensure the successful implementation of the halal certification program, ultimately contributing to the growth of the halal industry in Indonesia.