Article Per Year (5 Year)
p-Index From 2019 - 2024
0.23
P-Index
This Author published in this journals
All Journal KIC
Muhammad Fitroh Afrizal Priadi
University of Nusantara PGRI Kediri
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Service Quality, Price Perception and Promotion Influence on Purchasing Decisions at Raxgacloth Screen Printed T-Shirt Convection Muhammad Fitroh Afrizal Priadi; Bambang Agus Sumantri
Proceeding Kilisuci International Conference on Economic & Business Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Fakultas Ekonomi & Bisnis Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Research aim : The aim of this research is to identify the influence of service quality, price perception and promotion on purchasing decisions at the Raxgacloth screen-printed t-shirt convection, either partially or simultaneously. Design/Methode/Approach : The approach used in this research is a quantitative approach, causal research type, the sampling technique used was 40 respondents, and the data analysis technique used descriptive statistics, classical assumption tests, multiple linear. Regression, coefficient of determination, and hypothesis testing with SPSSv25 tools. Research Finding : The research results show that there is a significant influence between service quality, price perception and promotion simultaneously on purchasing decisions
Co-Authors Bambang Agus Sumantri