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All Journal NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Proceedings of The International Conference on Business and Economics Marsialapari: Jurnal Pengabdian Kepada Masyarakat
Luckhy Natalia Anastasye Lotte
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Social Media Marketing Role In MSMEs Tirta Mulyadi; Kadeni Kadeni; Susatyo Adhi Pramono; Yuliana Yuliana; Luckhy Natalia Anastasye Lotte
NUSANTARA Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 4 (2023): November : Jurnal Pengabdian kepada Masyarakat
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/nusantara.v3i4.1880

Abstract

This service activity attempts to reach out to business actors who are interested in using digital marketing approaches. The service activity was attended by 25 members of the Cibiru Village Tofu business in Bandung. The implementation of activities is divided into two activity steps: socialisation and demonstration. The first step is to educate people about the importance of the internet in boosting the economy in the home industry. The second is an example of how to create a product marketing innovation using social media that can be applied immediately to all participants in the socialisation activity. As a result of this activity, participants will be able to design Kelurahanin product labels and will be able and eager to develop material for marketing strategies using social media. The realisation of success.
Effect of Leverage, Profitability and Operating Capacity on Financial Distress in Manufacturing Companies Listed on The Indonesia Stock Exchange Yolanda Effendy; Awaluddin Awaluddin; Loso Judijanto; Luckhy Natalia Anastasye Lotte; Al-Amin; Hadi Subeno
Proceeding of The International Conference on Business and Economics Vol. 2 No. 1 (2024): Proceeding of The International Conference on Business and Economics
Publisher : Universitas 17 Agustus 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/icbeuntagsmg.v2i1.1592

Abstract

This study aims to examine whether leverage, profitability and operating capacity affect financial distress in food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange for the period 2019-2023. The data used is secondary data obtained from www.idx.co.id website. Determination of samples in research using porpusive sampling methods with special criteria. The results of the analysis are known to be a significant value of leverage of 0.000 < 0.05 with a calculation of -4.862 < table 1.992, so the variable leverage has a significant negative effect on financial distress conditions. The significant value on profitability is 0.000 < 0.05 with a count of 9,196 > table 1,992. So the probability variable has a significant positive effect on financial distress conditions. Significant value in Operating Capacity of 0.000 < 0.05 with a calculation of 8.422 > table 1.992, So operating capacity has a significant positive effect on financial distress.
SOSIALISASI PENYULUHAN PENGENALAN CARA DAN MANFAAT MENABUNG SEJAK DINI PADA SISWA DAN SISWI SD 22 RANAH BATAHAN Marwah; Yang Gusti Feriyanti; Muhammad Lutfi; Luckhy Natalia Anastasye Lotte; Arnes Yuli Vandika
Marsialapari: Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 2 (2024): Juli : Marsialapari
Publisher : Yayasan Baitul Hikmah al-Zain

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Abstract

Saving is the process of saving money for the long term. Therefore, an introduction to managing and managing finances needs to be implemented from an early age. One way that is implemented is by introducing savings to children at an early age. The aim of this outreach is also as a form of community service from KKL UIN SYAHADA Padangsidimpuan students to equip young children, especially at SD 22 Ranah Batahan, to understand the importance of saving, how to save, and also the benefits of savingThe method used is to provide counseling and socialize face to face. The result of this outreach is an increased understanding of elementary school students and girls about the culture of saving from an early age, this can be seen from the increasing interest of these children in starting to save both at home and at school
Co-Authors Al-Amin Arnes Yuli Vandika Awaluddin Awaluddin Feriyanti, Yang Gusti Hadi Subeno Kadeni Kadeni, Kadeni Loso Judijanto Marwah MUHAMMAD LUTFI Susatyo Adhi Pramono, Susatyo Adhi Tirta Mulyadi Yolanda Effendy Yuliana Yuliana