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All Journal Jurnal Pengabdian Kepada Masyarakat (Mediteg)
Mufrida
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Humanities Economics, Econometrics & Finance Education Environmental Science Social Sciences

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PERHITUNGAN BIAYA PROMOSI PADA UMKM DI DESA KUNYIT KABUPATEN TANAH LAUT Bandi, Maulida Hirdianti; Mufrida; Amelia, Noor
Jurnal Pengabdian Kepada Masyarakat (MEDITEG) Vol. 6 No. 2 (2021): Jurnal Pengabdian Kepada Masyarakat (MEDITEG)
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat (P3M) Politeknik Negeri Tanah Laut (Politala)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34128/mediteg.v6i2.251

Abstract

The existence of UMKM cannot be eliminated from this nation's society because their existence is very beneficial in terms of distributing people's income. In carrying out its activities, marketing or promotional activities in a company have an important role, such as efforts to achieve the expected product sales targets. UMKM in Kunyit Village, Tanah Laut Regency as partners who collaborate in Community Service activities related to calculating promotional costs using the counseling method. During the implementation, there was a presentation of material regarding calculating promotional costs and continued with discussions and questions and answers with service participants. It is hoped that the results of this service will provide insight and improve the quality of human resources, especially regarding the calculation of promotional costs for UMKM in Kunyit Village.
Co-Authors Amelia, Noor Bandi, Maulida Hirdianti