Jurnal Pengabdian Kepada Masyarakat (Mediteg)
Vol. 6 No. 2 (2021): Jurnal Pengabdian Kepada Masyarakat (MEDITEG)

PERHITUNGAN BIAYA PROMOSI PADA UMKM DI DESA KUNYIT KABUPATEN TANAH LAUT

Bandi, Maulida Hirdianti (Unknown)
Mufrida (Unknown)
Amelia, Noor (Unknown)



Article Info

Publish Date
30 Nov 2021

Abstract

The existence of UMKM cannot be eliminated from this nation's society because their existence is very beneficial in terms of distributing people's income. In carrying out its activities, marketing or promotional activities in a company have an important role, such as efforts to achieve the expected product sales targets. UMKM in Kunyit Village, Tanah Laut Regency as partners who collaborate in Community Service activities related to calculating promotional costs using the counseling method. During the implementation, there was a presentation of material regarding calculating promotional costs and continued with discussions and questions and answers with service participants. It is hoped that the results of this service will provide insight and improve the quality of human resources, especially regarding the calculation of promotional costs for UMKM in Kunyit Village.

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Journal Info

Abbrev

mediteg

Publisher

Subject

Humanities Economics, Econometrics & Finance Education Environmental Science Social Sciences

Description

Fokus dan Cakupan Tujuan dari publikasi jurnal ini adalah untuk menyebarluaskan pemikiran konseptual atau ide dan hasil penelitian yang telah dicapai di bidang layanan masyarakat. MEDITEG, terutama berfokus pada masalah utama dalam pengembangan ilmu bidang layanan masyarakat sebagai berikut: Desa ...