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Journal : Seminar Nasional Teknologi dan Multidisiplin Ilmu

Pengaruh Harga Dan Kualitas Produk Terhadap Keputusan Pembelian Produk Skincare Skintific Ardi Goeliling; Ni Nyoman Devi; Ariyani Goeliling; Romansyah Sahabuddin; Arya Pering Arimbawa; Fatmawati A Rahman; A Fadel Muhammad
Seminar Nasional Teknologi dan Multidisiplin Ilmu (SEMNASTEKMU) Vol 3 No 2 (2023): SEMNASTEKMU
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/semnastekmu.v3i2.225

Abstract

The purpose of this research is to explore the impact of price and product quality on purchase decisions, focusing on the skincare product Skintific. This research utilizes a descriptive quantitative approach. The data used consists of primary data obtained through surveys using questionnaires given to respondents, as well as secondary data collected through internet searches and references from previous studies relevant to this research topic. The subjects of this research are female university students in Makassar who have purchased and used Skintific skincare products. Non-probability sampling with a purposive sampling approach was employed to select 100 participants for this study. The findings of this research indicate that both price and product quality, separately and together, have a significant influence on the purchase decision of Skintific skincare products.
Pengujian Efisiensi Pasar Bentuk Lemah pada Indeks LQ45 di Bursa Efek Indonesia Periode April 2020-April 2024 Tyta Ripal; Ardhi Goeliling; NI Nyoman Devi; Abdul Rahim Amin; Arya Bayu Peringga Putra; I Gede Arya Pering Arimbawa; A. Fadel Muhammad
Seminar Nasional Teknologi dan Multidisiplin Ilmu (SEMNASTEKMU) Vol 3 No 2 (2023): SEMNASTEKMU
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/semnastekmu.v3i2.228

Abstract

This research aims to find out the pattern and correlation of stock return movements on the LQ45 index in the period April 2020 - April 2024. This is related to market efficiency theory, when the market is efficient in a weak form, the fluctuating movement of the index reflects that the shares included in The LQ45 Index group is influenced by various information that occurs and is relevant to the capital market and moves randomly. However, if the price movement pattern is influenced by previous price movements, the market is inefficient in the weak form. Run-tests and autocorrelation tests are used to provide evidence of weak form market efficiency. The research results show that during this period the movement of weekly and monthly LQ45 Index returns was random so it was categorized as an efficient market in weak form. The return autocorrelation test also shows that there is no positive or negative autocorrelation, this shows that the current return movement is not influenced by previous returns.