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All Journal Journal of Student Development Information System (JoSDIS) KALBISIANA Jurnal Sains, Bisnis dan Teknologi
Ananda, Muhammad Rizki
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences

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Analisis Keuntungan Produk Penjualan Sate Padang Menggunakan Metode Simplex Ananda, Muhammad Rizki; Wijaya, Alief Achmad; Ritonga, Akbar Pramuja; Ritonga, Irmayanti
Journal of Student Development Information System (JoSDIS) Vol 4, No 1: JoSDIS | Januari 2024
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/josdis.v4i1.5435

Abstract

This study aims to analyze the products and queues at the sale of satay padang using Simplex Method with QM for Windows application.Sate padang sellers, as food sellers, face challenges in planning and managing satay portion inventory to achieve maximum product.This study applies the Simplex Method, a mathematical programming technique, to identify the optimal combination of product inventory that can improve product and customer queues.The research steps include analysis of historical sales data, identification of decision variables, as well as the formulation of mathematical models based on optimal goals.The QM for Windows application is used as a tool to run probability and random variable distribution methods and analyze the results. The study also evaluated the impact of optimization on products, queues, inventory efficiency, and customer satisfaction.The results of this study are expected to provide practical guidance to owners of sate padang or similar businesses in managing product inventory and planning sales.In addition, this study can be a contribution to the development of optimization methods that can be applied in the context of small and medium businesses, especially in the culinary sector.
Pengaruh Strategi Promosi dan Harga terhadap Minat Beli Indihome di Wilayah Jakarta Utara Ananda, Muhammad Rizki; Astono, Anjar Dwi
KALBISIANA Jurnal Sains, Bisnis dan Teknologi Vol. 10 No. 3 (2024): Kalbisiana
Publisher : UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/kalbisiana.v10i3.4319

Abstract

The purpose of this study was to determine the promotion strategy and price on Indihome buying interest in the North Jakarta Region. This research uses validity test, reliability test, classical assumption test, normality test, multicollinearity test, and heteroscedasticity test, multiple linear regression, t test, F test, and coefficient of determination with the help of SPSS 23 program. The sample taken is 110 respondents. This study uses quantitative research methods, and with the aim of testing the hypotheses that have been set and can determine the effect of the independent variable on the dependent variable. The method that will be used by researchers for data collection is obtained by giving several questions to respondents through questionnaires. using a Likert scale to measure each statement. The results showed that the Promotion Strategy had no and significant effect on Buying Interest, Price had an effect on Buying Interest, and Promotion and Price Strategy had an effect on buying interest in the North Jakarta area.Keywords: Promotion Strategy, Price, Buying Interest.
Co-Authors Astono, Anjar Dwi Ritonga, Akbar Pramuja Ritonga, Irmayanti Wijaya, Alief Achmad