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All Journal Management Studies and Entrepreneurship Journal (MSEJ) Community Development Journal: Jurnal Pengabdian Masyarakat ARRUS Journal of Social Sciences and Humanities
Leiwakabessy, Erly
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Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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PERAN KEWIRUSAHAAN UNTUK MENINGKATKAN KESEJAHTERAAN MASYARAKAT DI DESA MAMALA KECAMATAN LEIHITU BARAT KABUPATEN MALUKU TENGAH KOTA AMBON Leiwakabessy, Erly; Hanoeboen, Bin Raudha A.; Payapo, Rukmuin W.; Anakotta, Fanny M.; Leasiwal, Teddy Christianto
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 3 (2024): Volume 5 No. 3 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i3.28562

Abstract

Perkembangan ekonomi kreatif tidak dapat terlepas dari peran generasi muda sebagai sebagai sumber daya produktif yang sadar akan kemampuan yang dimiliki. Salah satu bentuk ide kreatifnya antara lain dapat membuka usaha dengan membangun jiwa kewirausahaan untuk mencari peluang sukses. Pelatihan ini berlangsung didesa Mamala yangb ditujukan bagi pemuda dengan metode presentasi dan diskusi.
Price Perception and Promotion on Honda Motorcycle Purchase Decision on CV. Various Motorcycles Pelupessy, Merry M.; Hanoeboen, Bin Raudha Arif; Leiwakabessy, Erly; Pitna, Sancyes Henderina
ARRUS Journal of Social Sciences and Humanities Vol. 4 No. 3 (2024)
Publisher : PT ARRUS Intelektual Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/soshum2663

Abstract

Does Price Perception and Promotion affect Honda Motorcycle Purchase Decisions? Benefits of research For companies, this research is expected to help as well as contribute thoughts in strategies to increase sales volume. The method used in this study uses multiple linear regression analysis with the analysis tool used is SPSS version 26. This method is deliberately used to partially test and the coefficient of determination of the influence or not between variables. The number of samples from this study amounted to 106 respondents and the sample size was determined based on consideration using the hair formula (2010) The results of the study found that based on the results of analysis using the SPSS Program found that the variable X1 or Price Perception had a significant effect on the Purchase Decision of Honda Motorcycles because the sig value of 0.029 was smaller than 0.05 and t_calculate 2.212 ˃ t_table 1.984 and variable X2 or Promotion
Analisis Strategis Pengembangan Sektor Ekonomi Unggulan Kabupaten /Kota Di Provinsi Maluku Metubun, Giovanny Gwynne; Leiwakabessy, Erly; Hahury, Hendri Dony
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 5 No. 2 (2024): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v5i2.5318

Abstract

This research aims to 1) Determine the potential of leading economic sectors of Regency/City in Maluku Province. 2) To formulate a potential Development strategy for the leading economic sectors of Regency/City in Maluku Province. The analytical tools used in this research are Static Location Quatient (SLQ), Dynamic Location Quatient (DLQ), Growth Ratio Model (MRP) and Klassen Typology and Development Strategy using the Boston Consulting Group (BCG) Matrix.  The results based on the analysis of SLQ, DLQ, MRP and Klassen Typology, shows that the leading economic sector of Tanimbar Islands Regency is 1 sector. Southeast Maluku Regency 1 sector, Central Maluku Regency;  1 sector . Buru Regency; 1 sector, Aru Islands Regency 1 sector, West Seram Regency 1 sector East Seram Regency does not have a selected leading sector. Southwest Maluku Regency has 2 leading sectors, South Buru Regency has 1 leading sector. Ambon City has 3 selected leading sectors. Tual City has 1 leading sector. Meanwhile, the Development Strategy that can be carried out through Boston Consulting Group (BCG) Matrix analysis is the Hold Strategy, the strategy is to maintain economic sectors that are in the leading classification so that it remain in the same category and strive to be encouraged by the best  investment climate and the Build strategy, is to increasing the investment in economic sectors that have a large contribution so that it can increase market share.
Co-Authors Anakotta, Fanny M. Hahury, Hendri Dony Hanoeboen, Bin Raudha A. Hanoeboen, Bin Raudha Arif Leasiwal, Teddy Christianto Metubun, Giovanny Gwynne Payapo, Rukmuin W. Pelupessy, Merry M. Pitna, Sancyes Henderina