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All Journal International Journal of Community Service (IJCS) Journal of Exploratory Dynamic Problems
Yuniar, Vita
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Women's Empowerment Based on Digital Financial Skills Rafidah; Rosmanidar, Elyanti; Anita, Efni; Mutia, Agustina; Kusnadi, Dedek; Fusfita, Nurlia; Rahma, Sri; Permata, Tika Agu; Husen, Muhammad; Andriana, Nirhamni; Yuniar, Vita
IJCS: International Journal of Community Service Vol. 2 No. 1 (2023): IJCS: International Journal of Community Service
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijcs.v2i1.810

Abstract

Achieving gender equality and economic independence. These programs aim to increase women's access to financial services, promote entrepreneurship, and facilitate economic participation through the use of digital technology. By providing training in personal financial management, e-commerce, and online banking applications, women can overcome traditional barriers such as limited access and cultural norms that limit their financial inclusion. This research explores the transformational potential of these empowerment programs, highlighting the importance of cross-sector collaboration and supporting policies to achieve the full potential of women's empowerment through digital financial skills.
Pengaruh Influencer dan Live Streaming Terhadap Niat Beli Konsumen Berkelanjutan pada Aplikasi Tiktok Shop Iswahyuni S, Zalsa; Yuniar, Vita; Putri Indriani, Meirisma; Rofiud Darojat, Adim
Journal of Exploratory Dynamic Problems Vol. 1 No. 3 (2024)
Publisher : Fakultas Keguruan dan Ilmu Pendidikan

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Abstract

Perkembangan zaman, internet mampu mengalami perkembangan yang sangat cepat dan pesat. Perkembangan internet ini berdampak sekali untuk perkembangan bisnis dan pemasaran. Persaingan dizaman sekarang bisa dikatakan persingan ketat karena seiringnya perkembangan internet yang melaju cepat. Perkembangan ini dapat menciptakan peluang yang cukup besar dan fantastis dalam beriklan melalui digital marketing, salah satunya dengan menggunakan platform Tiktok Shop. Dengan adanya tiktok shop pembelian dapat di pengaruhi oleh influencer dan live streaming yang di lakukan. Karena hal ini di anggap dapat membantu konsumen dalam memperoleh informasi dan dapat mempengaruhi niat beli konsumen berkelanjutan. Dari 150 data yang kami analisis, dari hasil analisis tersebut terlihat sangat signifikan antara pengaruh influencer dan live streaming terhadap niat beli konsumen berkelanjutan pada aplikasi tiktok shop.
Co-Authors Agustina Mutia Andriana, Nirhamni Anita, Efni Dedek Kusnadi Elyanti Rosmanidar, Elyanti Fusfita, Nurlia Iswahyuni S, Zalsa Muhammad Husen, Muhammad Permata, Tika Agu Putri Indriani, Meirisma Rafidah Rahma, Sri Rofiud Darojat, Adim