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All Journal JBMP (Jurnal Bisnis, Manajemen dan Perbankan)
ayu pramestidewi, Chandra
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Decoding MSME Entrepreneurship: A Study from Bogor, Indonesia Palahudin; ayu pramestidewi, Chandra; Awa; Yulianingsih
JBMP (Jurnal Bisnis, Manajemen dan Perbankan) Vol 10 No 1 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/jbmp.v10i1.1892

Abstract

This research explores the entrepreneurial behavior characteristics of MSMEs in Nagrak Village, Bogor, aiming to provide empirical insights that guide MSME actors in enhancing their business success. Employing a survey method with a descriptive analysis approach, data was collected through observation, interviews, and questionnaires from 27 MSME entrepreneurs. Results indicate that MSMEs in Nagrak exhibit generally strong entrepreneurial behavior, with respondents showing high levels of entrepreneurial knowledge, positive mental attitudes towards entrepreneurship, and proficient entrepreneurial skills. These findings underscore the importance of nurturing knowledge, attitude, and skills in entrepreneurship to foster successful MSME businesses. The study offers valuable input for MSME entrepreneurs in Nagrak, suggesting areas of focus to further improve their entrepreneurial endeavors and achieve business success.
Co-Authors Awa Palahudin Yulianingsih