JURNAL ILMIAH MAKSITEK
Vol 5 No 2 (2020): JURNAL ILMIAH MAKSITEK

PENGARUH KUALITAS PELAYANAN DAN FASILITAS TERHADAP KEPUASAN KONSUMEN PADA JASA PEMANDUAN PT. BIAS DELTA PRATAMA

LA ODE MUHAMMAD TAUHA (UNIVERSITAS PUTERA BATAM)
NUR ELFI HUSDA (UNIVERSITAS PUTERA BATAM)

Article Info

Publish Date
25 Jun 2020

Abstract

Service quality plays an important role in a company because it will affect customer satisfaction, resulting in loyalty. Serviceproviders must provide friendly, courteous and good services to provide satisfaction to consumers. PT Bias Delta Pratama isone of the Port Business Entities that has obtained a scouting permit. The population in this study was 150 people. Usingslovin sampling. Data collection techniques using questionnaires and documentation. The measurement scale used is aLikert scale. Data collected in this study were analyzed by multiple linear regression analysis with the help of SPSS (Productand Service Solution Statistics) version 21. T test results showed that service quality (X1) had a positive and significant effecton customer satisfaction (Y) with tcount of quality variables service (X1) is 2,062> 1,976 (table). Facility (X2) has a positiveand significant effect on customer satisfaction (Y) with a tcount of 5.103> 1.976 (table). F test results show that servicequality (X1) and facility (X2) variables together have a positive and significant effect on customer satisfaction (Y).

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Journal Info
JURNAL ILMIAH MAKSITEK
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Abbrev

JIM

Publisher

LP2MTBM MAKARIOZ

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Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Public Health Social Sciences

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